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BMW iPerformance Vehicles: Powerful and Proficient
BMW plug-in hybrids deliver efficiency without compromising excitement

It was once thought that a vehicle had to sacrifice character in the name of efficiency, that a plug-in hybrid must naturally be somewhat dowdy and offer an unremarkable driving experience. That misconception has been completely and sufficiently dismantled with the inception of BMW iPerformance, a lineup of three attractive plug-in hybrid vehicles that you feel good about driving for more reasons than just efficiency.

BMW currently offers three exciting options in the BMW iPerformance lineup: the 330e iPerformance, 530e iPerformance and 740e xDrive iPerformance. Each offers not just the efficiency you crave, but the performance prowess, eminent curb appeal and overarching sense of luxury that you would expect of the Ultimate Driving Machine®.

All BMW iPerformance vehicles utilize a 2.0-liter BMW TwinPower Turbo inline four-cylinder that works in conjunction with an eDrive electric motor. This pairing ensures fewer stops for fuel along the way and results in more torque for a more thoroughly satisfying driving experience. In addition to a Driving Dynamics Control switch that allows you to select from SPORT, COMFORT and ECO PRO settings, BMW iPerformance vehicles feature an eDrive button that further customizes your drive to your preference.

Through the eDrive button, you can select three distinct driving modes: AUTO eDRIVE, MAX eDRIVE and BATTERY CONTROL. AUTO eDRIVE sets the BMW TwinPower Turbo optimizes efficiency over long drives, conditions permitting MAX eDRIVE enables fully-electric driving for up to 16 miles, and BATTERY CONTROL pulls power from the engine to save the electric motor for later in your drive, at a minimum holding the vehicle’s state of charge at the time of activation of this driving mode.. With this innovative approach, no two drives ever have to be alike.

This creates an exceptional balance of performance and fuel economy. The 2019 BMW 530e iPerformance, for example, delivers a combined system output of 248 horsepower and 310 lb-ft of torque and features a near-perfect 50/50 weight distribution for a superior driving experience.

The BMW iPerformance lineup does not deviate from the exterior dynamism and high-quality interior craftsmanship that has made BMW the premier luxury brand around the globe. When a BMW iPerformance vehicle pulls up to the curb, or when you first slide in behind the steering wheel, you experience the same characteristic sense of appreciation that has made BMW one of the world’s most venerated automakers for 90 years.

Innovative, stylish and fun to drive, BMW iPerformance proves once and for all that a truly great plug-in hybrid vehicle does not have to compromise a thing.

This article is presented by New Century BMW in Alhambra, California.


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