IMN is a Software as a Service (SaaS) provider specializing in content-driven e-communications services. IMN enables companies to communicate with their customers through multimedia email and e-newsletters designed to drive measurable brand impact, product visibility, leads and sales.

IMN specializes in industry-focused solutions – such as lifestyle e-newsletters for auto dealerships, e-newsletter and call targeting services for direct selling companies, e-communication tools for technology companies and their value added resellers and e-newsletter services for financial services institutions and their intermediaries.

Deep and sophisticated data analysis capabilities give marketers and publishers ongoing intelligence into readership behavior, enabling them to take meaningful action. IMN is a pioneer in Informative Marketing™ – a strategy for improving the return on marketing investments by refining content in response to readers’ preferences.

Founded in 1999, and headquartered in Waltham, Massachusetts, IMN services over 3,000 accounts globally representing a wide variety of market segments including auto dealerships, direct selling, technology, financial services, life sciences, professional services, consumer packaged goods, non-profit, manufacturing, travel, education, retail/e-commerce, advertising and marketing. The company’s approach to e-communications has been embraced by major corporations such as Shell Oil, Wachovia, CitiStreet, SAP, Southern Living At HOME and ING.

For more information, visit the IMN Press Room and our Customer Case Studies.

IMN has over 3,000 active accounts globally representing a wide variety of industry sectors.