“B2B: It’s not for me.” You may be right, but what if you’re wrong? Shutting out the whole B2B concept because you think it does not apply to your business will leave you behind in this ever-changing marketplace. The dynamic world of electronic commerce is rapidly becoming the way to conduct business – to serve clients, control costs, and increase sales. Buying and selling over the internet is only one facet of B2B.
This vast concept will be tackled and conquered at the “B2B Survival Training” Seminar presented by the WBCS, WBENC, and PepsiCo on June 27th. The seminar will focus on:
· Introducing you to e-commerce as a vital way of doing business
· Helping you assess your current capabilities and readiness
· Evaluating the value of e-commerce to your business
· Providing you with strategies, tools, and information sources to help you lead your business into the electronic marketplace
· Showing how e-commerce and internet strategies can improve customer satisfaction, reduce business operating costs, and enhance existing customer relations
Karen Thompson, Owner of Accent Transportation says, "I had always thought 'B2B' was an internet application for one business to sell products to another business. Because my company provided a "service" I assumed I had nothing to learn from the B2B Survival Training Seminar. Oh boy, was I wrong! I recently talked to Barbara Sissen of Louis Companies. Louis Companies provides through their internet site, immediate proof of art and print layout for all their customers! Kimberly Dufour of Progressive Projects Concepts, Inc. offers their customers online project management expertise. Utilizing the technology of the web, customers can track time, cost and resources of any type of project or activity. I need to discover a method to provide our shippers with immediate delivery information. I will be attending the seminar to ask questions and get advice concerning the cost, software, and technical support necessary to enhance my customer service and remain ahead of my competition."
The seminar, made possible through a grant from PepsiCo, will be held at the Southwest Airlines Corporate Headquarters and will cost $40 for members and $50 for non-members. Go to www.wbcsouthwest.org for more information and to register.
