FasTrac News Letter
TracPoint Wireless

Saturday, November 21, 2009 Volume 3 Issue 5   VOLUME 3 ISSUE 5  
HOME
CONTENTS
REINFORCE WIRELESS SALES PERFORMANCE THIS HOLIDAY SEASON
HALF OFF HOLIDAY SALE
NOT GETTING THE RESULTS YOU NEED FROM YOUR ADVERTISING?
A 15 POINT PLAN TO MAKE THE MOST OUT OF YOUR TRAFFIC
ADVERTISING WITH DIRECT RESPONSE TOOLS
EVERY MARKETING OPTION YOU COULD WANT - NEVER MORE THAN YOU NEED.

ARCHIVE
Volume 3 Issue 4
September 5, 2007
Vol. 3 Issue 4
Volume 3 Issue 3
April 7, 2007
Vol. 3 Issue 3
Volume 3 Issue 2
February 5, 2007
Vol. 3 Issue 2
Volume 3 Issue 1
January 2, 2007
Vol. 3 Issue 1
Volume 2 Issue 12
October 1, 2006
Vol. 2 Issue 12
Volume 2 Issue 11
September 1, 2006
Vol. 2 Issue 11
Volume 2 Issue 10
July 4, 2006
Vol. 2 Issue 10
Volume 2 Issue 9
May 30, 2006
Vol. 2 Issue 9
Volume 2 Issue 8
April 25, 2006
Vol. 2 Issue 8
Volume 2 Issue 7
March 7, 2006
Vol. 2 Issue 7
Volume 2 Issue 6
January 9, 2006
Vol. 2 Issue 6
Volume 2 Issue 5
September 27, 2005
Vol. 2 Issue 5
Volume 2 Issue 4
September 1, 2005
Vol. 2 Issue 4
Volume 2 Issue 3
July 5, 2005
Vol. 2 Issue 3
Volume 2 Issue 2
June 6, 2005
Vol. 2 Issue 2
Volume 2 Issue 1
May 9, 2005
Vol. 2 Issue 1
Issue 12
April 1, 2005
Vol. 1 Issue 12
Issue 11
March 7, 2005
Vol. 1 Issue 11
Issue 10
January 13, 2005
Vol. 1 Issue 10
SUBSCRIBE

Enter your E-maill address here and Subscribe to our Monthly FasTrac Wireless Newsletter. Keep up with new sales & marketing ideas for your business:


Add Remove
Send as HTML
 

HALF OFF HOLIDAY SALE
Get smart with SalesSmarts Retail Analysis package
www.salessmarts.com
by John Dynes - Principal, SalesSmarts

Stop guessing about your marketing and sales decisions. SalesSmarts analysis packages offer the concrete data needed to make better decisions. And, for a limited time only, you can purchase a package at a fraction of its normal cost.

Act now to gain a new perspective on your target market. Retail managers can garner insight on their neighborhoods, customers or expansion plans with our Location Demographic Analysis. B2B sales managers can help generate better sales leads through our Sales Territory upgrade.

With the new year fast approaching, now's the time to nail down your sales and marketing plans. And with this special, limited-time offer, there's never been a better opportunity to call on SalesSmarts to increase your sales.

Location Demographic Analysis


This 50-page report offers more than a dozen maps and two dozen charts to help you take advantage of your location Retail Price $699 with a reduced sale price of $349 until Nov 28!

What are the benefits of a demographic and customer analysis on your locations?
 
-  Identify your past customers and possible prospects by demographic and within the buying radius of your location.

-  Compare your market area to the competitive locations within the same market area

-  Advertise to targeted customer groups with specific offers

-  Profile all your locations to determine the good and not so good locations - identify how to improve the lower performers

-  Profile your customers by the products and services purchased - then merchandise your locations with appropriate products


If you have never had a demographic analysis of your locations, how would you know these things?  How would you know about that large high income Asian population within two miles of your location?  And, that if you sent a multi lingual mailer inviting them to your store, sales would increase substantially?
 
How do you know what you don’t know?
 
The return on investment for this type of market knowledge is an invaluable investment and offers immediate results in terms of how you can focus your advertising, the products you sell and determining the sales potential of a location. Sales Smarts offers these services and much more.   To see a full example go to http://www.salessmarts.com/promo/ and click on “Retail Analysis Example”
 
John Dynes, a partner at Sales Smarts, has spent 20+ years in the wireless industry as both an independent dealer and working for several national carriers in sales and marketing.  To find out more about retail demographic analysis, feel free to contact John at 770-242-0037 or visit http://www.salessmarts.com/promo/ 

 


[PRINTER FRIENDLY VERSION]
A 15 POINT PLAN TO MAKE THE MOST OUT OF YOUR TRAFFIC
An excerpt from "New Profits in Wireless Retailing"
www.hownet.com
by Ed Legum, President of the Edmond Howard Network


1. Greet each customer and introduce yourself by name. A salesperson says, ‘Hi, I’m Chris. Welcome to our store.’ Compare this to, ‘May I help you?’, ‘Can I help you?’, ‘Do you have any questions I can help you with?’ Which greeting do you feel is more likely to lead to a relationship?

2. Invite call-ins to visit the store, and give them reasons why. Ask them to ask for you by name. A salesperson says, ‘Hi, thanks for calling Wireless Town, this is Chris.’ 95% of the time you will then hear one of four questions, ‘How late are you open?’, ‘Where are you located?’, ‘Do you have [some unit model] in stock?’, and ‘How much does it cost?’ To dispense with calls quickly, many salespeople offer short answers only.
How late are you open? ‘Till 9:00.’
Where are you located? ‘Next to the Sears entrance.’
Do you have [xyz] in stock? ‘Let me check … Yes, we have it.’
[FULL STORY]
 
LETTERS

There are no letters for this article. To post your own letter, click Post Letter.

[POST LETTER]
Published by TracPoint Wireless
Copyright © 2007 TracPoint Wireless Inc.. All rights reserved.
TELL A FRIEND
Powered by IMN