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Numbers & More Numbers!
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In this month's editorial, Don Holecek shares some interesting numbers with you and attempts to piece them together to see what they might mean for Michigan's tourism industry. Hopefully, when combined with your own numbers and experiences, you will find additional meanings in and applications for these numbers.
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HAPPY THANKSGIVING!
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Tourism Matters
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In this month's "Tourism Matters" column, Sally Carpenter examines the increasing need for communities and tourism destinations in Michigan to consider transportation alternatives for non-driving senior citizens. How will this growing segment of the population reach your location?
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Travel & Tourism Industry News & Reports
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To view a collection of links to travel and tourism industry news stories from Michigan and across the U.S. during the past month, click the link below.
VIEW THE LIST...
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Advertising & Sponsorship Opportunities
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Michigan Tourism Business offers advertising space and monthly sponsorships to deliver your message to thousands of tourism industry professionals in Michigan each month. Click here to view a PDF file or Word file explaining how information about your business can appear in an upcoming issue, or contact the Publisher.
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Here's the Scoop on People & Jobs
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Click on the link below to learn about the latest awards, appointments, retirements, and job postings within Michigan's tourism industry.
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The Plan for Detroit's RiverWalk
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Are you aware of the exciting new plans for Detroit's RiverWalk? Do you know that construction is already underway? Patrick Doher, of the planning and design firm, JJR, LLC, describes the vision for Detroit's new riverfront, which includes pathways and trails, historical interpretations of the area, public art, flower gardens, and recreational opportunities. Learn about how this project is being funded and when it is expected to be completed. Think about the draw that this new tourism product will have for visitors to southeast Michigan!
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Destination Marketing Web Sites
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During the past five years, destination web sites that provide information about tourist activities and attractions have become increasingly popular with travelers wishing to learn more about destinations or wanting to plan their vacations. This increasing popularity makes it especially important for destination marketers to understand what travelers value most about destination web sites. A recent study conducted by Kiki Kaplanidou and Christine Vogt of Michigan State University found that the basic elements a destination web site should have include: easy-to-use navigation, useful content, and accessibility (brief downloading time). Their findings also indicate that web page content needs to be up-to-date and that content elements, such as photos, maps, and detailed information about the specific features of a destination are also very valuable to travelers. Additionally, contact information should always be prominently viewable, and travelers desire more interactive features on destination web sites. Click here to view the full 10-page report.
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Product Center for Agriculture & Natural Resources
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Bill Knudson explains the mission of the new MSU Product Center for Agriculture and Natural Resources, which is to improve economic opportunities in the Michigan agriculture, food and natural resource sectors. He writes about the resources that are available to assist you with the development and commercialization of high value, consumer-responsive products and businesses in the agriculture and natural food sectors. What does this have to do with tourism? Well, think of all the value-added products, like cherry pies and, that are purchased by tourists! Those types of products have the potential to be much more profitable than agricultural commodities. This is called "agricultural tourism".
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Upcoming Conference & Trade Shows
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A schedule of upcoming U.S. travel and tourism industry conferences
VIEW THE LIST...
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A schedule of upcoming Michigan travel & tourism industry conferences
VIEW THE LIST...
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