INTERVIEWING: One Pro Warns PR Can Kill

Thursday, October 20, 2005 VOLUME 8 ISSUE 10  
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Previous Editions of Interviewing
September, 2005
September 14, 2005
Vol. 8 Issue 9
August, 2005
August 17, 2005
Vol. 8 Issue 6
July, 2005
July 11, 2005
Vol. 8 Issue 7
June, 2005
June 22, 2005
Vol. 8 Issue 6
May, 2005
May 16, 2005
Vol. 1 Issue 5
April, 2005
April 12, 2005
Vol. 8 Issue 4
March, 2005
March 16, 2005
Vol. 8 Issue 3
February, 2005
February 15, 2005
Vol. 8 Issue 2

[MORE]
Guest Column: A Warning to PR Pros from One of Their Own
“Spin doctoring can destroy lives and countries,” says David Brown, a Los Angeles-based public relations executive.

Straight talk cautioning what you say and how you say it, because the words you use on behalf of clients can be dangerous.


[FULL STORY]
 
Another Reason for Media to Beware The Blog
A watchdog Web site points out media blunders. (And even keeps them honest?)

Yesterday’s mistake is today’s blog material as a site makes a point of chronicling accuracy in the media.


[FULL STORY]
 
In the Media We Trust
(Or at least more than we used to)

Believe it or not, the American public is coming around and starting to think that maybe, just maybe, the media have some trustworthy qualities, after all.


[FULL STORY]
 
The PR vs. Journalism Career War
More “idealists” choosing public relations

An increasing number of college students are opting for public relations over journalism when deciding on a college major


[FULL STORY]
 
Guest Column: Free Publicity Opportunities
Media relations is much more than simply calling and trying to get reporters to buy your story.

Have you thought about writing the story yourself and then submitting it to the appropriate trade publication?  They just might appreciate the help.


[FULL STORY]
 
Executive Rewind: Confronting Negative News
The case of one CEO who took the heat and handled it well.

Are Taser guns lethal?  Or an effective way for police officers to protect themselves and others, without resorting to deadly means?  This month’s executive knew how not to get stunned.


[FULL STORY]
 

When you think “media”, don’t limit yourself to newspapers, broadcast or the trade publications:

 

“Anyone who talks about you…or your company…is media!”

 

That’s why The Media Trainers offers so much more than just media training:


For our Media Training workshops:

TMT’s 10 Rules of Interviewing™
TMT’s Exposure Grid™
TMT’s 30 Minute News Interview Planner™

For our New Business Development Communications Workshops:
TMT’s 10 Rules of Persuasive Presentation Skills™
TMT’s NBD Development Grid™
TMT's NBD Planner™

Published by The Media Trainers, LLC
Copyright © 2005 The Media Trainers, LLC. All rights reserved.
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