About 'Interviewing'
Introducing the Online Newsletter Focused On Helping You Improve News Coverage
We hope you will take a moment to browse through TMT's "Interviewing" newsletter. We've prepared this special edition just for you and others in the executive suite.
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Control or Cooperation?
Reporter ‘Embedding’ Experiment Offers New Alternatives for Working With Media
If you're like most American corporate executives, you wouldn't think of allowing unescorted reporters access to your organization and its operations. Yet, the world's most control oriented set or organizations did just that...And the results have been spectacular.
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Indecision
One-Quarter of Executives Still Troubled By Prospect of Media Interaction During Crisis
Where are America’s business and
organizational leaders heading on the concept of working actively and
progressively with the news media during a crisis situation? Well, the jury is
still out on that question, at least according to an ongoing survey conducted
by The Media Trainers.
Beyond Control:
Why We Need To Abandon the 'Adversarial' Interview Concept
Control. It may be the most misunderstood and improperly taught element of media training. Why? Because media trainers have traditionally ignored the concept of emotional self-management during the interview. The time has come to finally get it right.
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News Accuracy
Interview Subjects Share in the Responsibility for Avoiding Mistakes in Reporting
Cutbacks in newsrooms mean fewer people are available to ensure the accuracy of broadcast news stories. Does this mean you learn to live with more mistakes in reporting? Not at all. It means you engage your news interviewing skills to contribute to accuracy. Take a look at an accuracy checklist reporters might use, and the implications for those giving the interviews.
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