GMC is taking its professional-grade vehicle line to a new breed of shopper. Though the brand is commonly known for large trucks and sport utility models, their upcoming Terrain is aimed at the shopper after a smaller and more dynamic package.

The new GMC Terrain, a mid-sized crossover, will compete with the likes of the Toyota Rav 4, Ford Escape and Volkswagen Tiguan. It boasts a fuel-efficient engine lineup, whisper-quiet cabin accommodations and all-road capability. It’s a model that’s literally bound to raise the bar in its segment and draw new shoppers into GMC showrooms everywhere.

“The Terrain allows us to build on the evolution we started with the Acadia, applying the distinctive styling and capabilities that have always been a part of the GMC DNA to smaller, more fuel efficient vehicles that customers are seeking in today’s rapidly changing market,” says Susan Docherty, GM North America Vice President for Buick-Pontiac-GMC. “We think Terrain is a bold statement of GMC’s key role within the reinvented General Motors.”

Bold indeed. This stylish machine is distinctively blocky, chiseled and upscale. Terrain’s exaggerated fender lines and detailed body sculpting are accented by tasteful chrome accents, and its large alloy wheels visually stick the machine to the road—or trail. Dual-outlet exhaust and a deep front bumper with fog-lamps help impart a sporty character too.

That’s no empty threat-- thanks to Terrain’s powerful engine lineup. GMC will present shoppers with a 2.4 litre four cylinder engine or a 3 litre V6. Power output is rated at 182 and 264 horsepower, respectively. These figures are typical of larger engines.

Noteworthy is the application of direct-injection technology on both Terrain models. Borrowed from the realm of diesel engines, this cutting-edge fuel delivery system is proving its ability to save gas and reduce emissions in vehicles around the world.

Direct injection allows a vehicle’s engine computer to more precisely metre fuel during the injection process, with the end result being more complete combustion as well as reduced fuel consumption and emissions. Put very simply, direct injection ensures that every molecule of fuel is put to the best possible use. In 2009, GM expects to sell some 500,000 vehicles with direct injection on board.

In the case of the Terrain, either engine comes mated with a six-speed automatic transmission for optimized power and efficiency. In fact, the five-passenger front-drive Terrain delivers a best-in-class consumption rating of just 6.1 L/100 km in highway driving.

Owners requiring extra traction and confidence can opt for the Terrain’s available all-wheel drive system to automatically power all four wheels. Further confidence comes by way of the GM 160,000 kilometre powertrain warranty and advanced OnStar communication system.

In addition to year-round confidence, Terrain drivers are treated to a range of available features including a power liftgate, rearview camera, and navigation system. The rear cargo area puts nearly 900 litres of space behind a Multi-Flex seating system—meaning the cabin is as ‘ready for anything’ as the drivetrain.

Visit our GMC dealership this October for an in-person look at the new Terrain.