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Featured Articles
The Power of Nice
15 Ways to Improve Service and Expand Relationships
by David Goehl
Citing lack of responsiveness as their biggest complaint, 62 percent of chief legal officers recently surveyed by ACCA said they have fired or were considering firing one of their law firms this year. Here are 15 ways to ensure your firm is one of the keepers:
[FULL STORY]
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Half of Fortune 1000 Clients Want and Wait for Extranets
by M. Rynowecer and R. Neuwirth
Does your firm offer client-specific extranets? If not, new research by BTI Consulting suggests it’s time to get wired -- or risk losing business to competitors. Michael Rynowecer and Roanne Neuwirth discuss the BTI study and the key ways firms can use technology to protect and expand client relationships.
[FULL STORY]
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Gibson Dunn's IT Answer:
A View Inside Award-Winning LawPort Solution
by Judith Lamont
With 700 attorneys in 40 different practice areas and a dozen offices worldwide, leaders at Gibson, Dunn & Crutcher didn't need their clients to tell them it was time for beefed-up technology. Challenges in managing extensive information resources, expertise, and workflow led to a solution that won KMWorld's 2001 Best Practice Award. Judith Lamont takes us behind the scenes to see how they did it.
[FULL STORY]
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The 21st Century Extranet
Gibney "OWL" Extranet Wins Loyal Clients
by Nancy Hilliard Joyce
Manhattan firm Gibney, Anthony & Flaherty has created a homegrown, one-of-a-kind extranet system -- a virtual paralegal so “human” and helpful that Gibney and its clients call it the OWL. Got a problem? Call the "Hootline" hotline! Gibney’s client relations/marketing director Nancy Hilliard Joyce explains how it works.
[FULL STORY]
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Stand by Your Brand -- Part II:
Getting Started and Following Through
Read the second in a two part series on branding and discover how a team of legal marketing experts would go about transforming your firm's name into the professional services equivalent of Coca-Cola or Tide.
[FULL STORY]
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WBA Personal Business Planning Follow-up
Thanks to all who attended the personal business planning workshop sponsored by the Women’s Bar Association of Washington, DC. We appreciate your kind words and look forward to a follow-up program later this year. If you would like to download the supplemental planning forms that were discussed during the program, they are currently available at:
http://www.sugarcrest.com/about/whatsnew.cfm?ID=11_5.
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WHAT'S NEW
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Secrets of Successful Networking
Sugarcrest CEO, Felice Wagner, will be discussing the
secrets of successful networking at the Washington, DC office of Kirkpatrick
& Lockhart on Wednesday, March 13 from 6:30pm – 8:00pm. This event,
offered free of charge, is sponsored by the DC Bar Association Young Lawyers Section and the
Mid-Atlantic Chapter of the Legal Marketing Association. To secure your seat,
please RSVP with Alison Matys, (202) 223-6600 ext. 222 or at Amatysbadc@aol.com.
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