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May 2012
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Vehicle Profile: The 2012 Chevrolet Silverado 1500
A pickup that offers more custom configurations than any other truck.

Today’s pickup truck is a vehicle that can serve myriad purposes with comfort, style, and even luxury. It can serve as a welcoming family vehicle just as well as a rugged work truck, and a perfect example of how versatile the modern pickup can be is the 2012 Chevrolet Silverado 1500, which offers new trim, new exterior colors and more standard and available features.
For those seeking a pickup truck that can be customized to exactly match their individual needs, there is no more capable machine than the 2012 Silverado (MSRP $22,195). With five trim packages (WT, LS, LT, XFE and LTZ), five engine choices, three cab configurations (Standard, Extended and Crew), three bed lengths (Short–five feet eight inches; Regular–six feet six inches; and Long–eight feet), and a choice of rear-wheel or four-wheel drive, the Silverado offers buyers more options than competitors like Ford and Ram can.
The full-size truck architecture of the Silverado 1500 is designed to provide a ride that is smoother than that of competitors, with more nimble handling. The Silverado outperforms its two main American pickup rivals by offering a fully-boxed frame with a hydroformed front end, coil-over front suspension and a precise rack-and-pinion steering system. The frame is remarkably stiff, resisting flex and reducing road vibrations inside the passenger cabin. For 2012, the standard StabiliTrak electronic stability control system in the Silverado includes Electronic Trailer Sway Control and Hill Start Assist.

To help it handle even better, the Silverado features wide front and rear tracks for added stability, making it an ideal family road trip machine. On the freeway, the Silverado interior is quieter than competitors, with seats that keep occupants comfortable for hours on end, especially when optioned with the top LTZ trim package.
For hauling family toys and heavy work machinery, the Silverado features the widest range of engine options of any full-size truck, including advanced technology like Active Fuel Management (AFM) – which allows the Silverado to run on fewer cylinders under low-load cruising conditions, increasing fuel economy approximately six percent – and Variable Valve Timing (VVT) for maximum power and fuel efficiency.
The standard Silverado engine is a 4.3-liter V6 generating 195 hp and 260 lb/ft of torque. For bigger power needs, buyers can pick from four Vortec V8 powerplants. The 4.8-liter V8 features an iron block and delivers 302 hp and 305 lb/ft of torque; aluminum-block and iron-block 5.3-liter FlexFuel V8s offer AFM and deliver a robust 315 hp and 335 lb/ft of torque, while the aluminum-block 6.2-liter FlexFuel V8 features both AFM and VVT for 403 hp and 417 lb/ft of torque.
The V6 and 4.8-liter V8 feature a four-speed automatic transmission with tow/haul mode, while the V8 powerplants are paired with an advanced six-speed automatic transmission for a maximum towing capacity of 10,700 pounds. Silverado Work Truck (WT) and LS trims can be equipped with a floor shift 4WD system. On LT and LTZ models, an electronic Autotrac system makes shifting into 4WD effortless.
The Silverado 1500 even caters to buyers who seek maximum fuel efficiency out of their pickups, offering an XFE (Extra Fuel Efficiency) model with special aerodynamic body trim and the 5.3-liter V8, to deliver as much as 22 mpg highway.
The wide array of options continues inside the Silverado. Buyers can choose anything, from a basic, no-frills work truck (with standard cruise control and a spare tire lock for 2012) to a fully-equipped cabin that can double as a comfortable mobile office or luxurious family vehicle. A stadium-style elevated 60/40-split rear seat (standard in Crew Cab models, available in Extended Cab) easily folds up with one hand for added cargo capacity.
Features like dual-zone automatic climate control, Bluetooth hands-free connectivity, remote starting and leather-trimmed seating are all standard on the LTZ model, and available features include heated and cooled front seats, a Bose premium audio system, rear-seat DVD entertainment system, navigation and a rear-view camera system.
The Silverado is also equipped with a long list of standard safety features, including advanced, head-curtain side airbags and seat-mounted side-impact air bags; StabiliTrak electronic stability control with the integrated Trailer Sway Control and Hill Start Assist, four-channel Anti-Lock Braking System (ABS), tire pressure monitoring system and a “safety cage” cabin design for maximum crash energy absorption.
OnStar with a six-month subscription to the Directions and Connections Plan is standard (available on WT), offering the leading in-vehicle safety, security information and convenience services. OnStar can automatically notify emergency responders in the event of an accident, provide Turn-by-Turn Navigation and help to quickly recover your Silverado should it ever be stolen, to name just a few benefits.
Whether it be for work, play, family or all three, the 2012 Chevrolet Silverado offers buyers more choices and custom configurations than any other truck on the market. Stop in today and create a Silverado matched to your exact needs.


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