iMakeNewsLetter
Digging Deeper   Thursday, April 17, 2003
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Take Advantage of Site Tracker
Measure ROI, From your Newsletter to your Website

Site Tracker is a tool that truly measures the ROI of your newsletter.  The tool, available at the highest level of service, is simple to use and will tell you exactly who you are driving from your newsletter to your website, and where they are going within your site. 

To use Site Tracker, simply go to the menu page and click on Site Tracker at the bottom right.  Once inside, add names for pages within your website (ex. 'homepage', 'aboutuspage', etc.) and you will be able to copy html code onto individual pages from your website. 

To view reports, go to the articles section and view popular articles.  You will find the names the pages that you added and how many hits they had from your newsletter. 

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ARCHIVE
Personalization - This One's For You
March 19, 2003
Vol. 1 Issue 28
How to Drive Conversion
February 20, 2003
Vol. 1 Issue 27

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