The Sports Emmys are typically a time when the industry gets together to share the love but last night’s ceremony, held in Rose Hall in New York City’s Time Warner center, was also about sharing the awards as three categories had multiple winners, including Outstanding Technical Team Remote, which went to both ESPN and Fox for their NASCAR coverage.

CBSSports.com’s success with March Madness on Demand (MMOD), with nearly five million unique viewers utilizing the video player, is reverberating through the broadcast business. On Wednesday, FCC Commissioner Robert McDowell cited MMOD as an example of how media companies can flourish in the expanding marketplace. "As technology and consumer tastes rapidly change, traditional media companies are trying to adjust their businesses in an effort to retain and grow their audiences. In fact, a motto of this new media marketplace could be 'Innovate and adapt, or die,'" said McDowell.

The Premier Soccer League (PSL), Africa’s largest soccer league, has chosen Vizrt solutions and Los Angeles-based graphic design firm Reality Check Studios to produce its graphics packages. PSL games are broadcast on Super Sport, an African all-sports television network. The government owned network, South African Broadcast Corporation (SABC) also carries the PSL matches and is integrating the Vizrt graphics package designed by Reality Check Studios in collaboration with Johannesburg-based Universal Production.

Gepco cables are helping Sweetwater Digital Productions expand its remote HD production options as it adds a second HD production truck to its fleet. Sweetwater's newest HD truck, named Cobalt, is using Gepco cables for both its audio and video needs.

Solid State Logic has appointed Katy Templeman-Holmes to the position of Broadcast Sales Manager.

Clear-Com Communication Systems, has selected TILTS INTEGRATION as its new distributor for Latvia. Clear-Com’s move to broaden its reach into the Baltic region and TILTS’ effort to expand its intercom product distribution among Latvia’s broadcast, studio, live film, production and post-production industries will strengthen both companies’ presence in Europe.

For the first time ever the U.S. Open Championship, slated for Torrey Pines golf course in San Diego this June, is scheduled to be broadcast in primetime. On Saturday June 14, NBC's third round coverage will air from 4-10 p.m. EST, with final round coverage on Father's Day Sunday from 3-9 p.m. ET. This is the first scheduled primetime broadcast in U.S. Open history (past Opens have concluded in primetime due to weather conditions).

The Sports Business Journal reports that the NFL is packaging a 60- to 90-minute TV show that it plans to air on the Friday before the Super Bowl. The live program will be produced from the Super Bowl’s host city — Tampa in 2009 — by the broadcaster that holds the rights to the Super Bowl, and will be set up as an awards show for some of the league’s top individual awards. NBC has the option to produce and broadcast the show next February.

3D is the next big thing in film and television. Quantel is bringing its brand new, award-winning range of Stereoscopic 3D post production systems to New York City.