Marketing Times Online
The Online Magazine Exclusively for SME-International Members

Saturday, March 20, 2010 Issue 2   VOLUME 1 ISSUE 2  
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Editorials
Sales Management
Marketing Management
Professional Development
Personal Development
Program News
CONTENTS
SME International Career Center
SME International Job Board
Bill Brooks to Headline True North Conference
Letter From The Editor
"You Can't Sell Anything If You Can't Sell Yourself"
Six Tips for Helping Reps Sell More During the Economic Slowdown
Technology
Presentations
Tulsa Affiliate Formation
Profiles Takes Giant Steps with Technology
"Get Into the ACT With Contact Management"
Moments of Truth, Misery & Magic
Hello, Saturn! Hello, Neptune!
Managing the Employee Lifecycle
Winning The Inner Game of Selling
"Having the Ability in Accountability!"
Why Service Still Sucks
Seven Steps to Getting Known
Sales Compensation - Is It Time For A Change?
Beating Quota
Questions for a Winning Resume
"Scoring With Your Team Goals"
Questions for a Winning Resume

To find out if your resume sells, take the document in hand and see if it answers the following:
 
What have you done on the job that distinguishes you from others in your field?

What projects or teams did you lead, or innovative concepts did you introduce, that had the most positive results on the company?
 
Have your accomplishments been quantified in detail versus just listed briefly? Are they tangible, bottom-line benefits from the employer's perspective?

How will your unique work style benefit a potential employer? How has your style fueled your accomplishments with previous employers?
 
Does the document include up-to-date language and the buzzwords hiring decision-makers are looking for?
 
Does the resume read like a marketing document that SELLS you, rather than a narrative of your work history? And a final checklist

Do you use numerals instead of spelling out numbers, to make the quantifiable accomplishments stand out?

Have you used a personal e-mail address and not your employer's? (e.g., Yahoo!, AOL, Hotmail versus your at-work account)

Is your resume easy to read, with all contact information and employment history basics readily visible? (e.g. name of company, title, dates of employment)
 
Have you proofread your resume at least twice and had another person review it for spelling errors, typing mistakes, incorrect dates, etc.?


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