More and more, companies are waking up to the reality that customer loyalty begins with staff loyalty. As I’ve said many times in this column, it’s darn near impossible to build customer loyalty with a staff that is constantly in turnover.

As executives, there will be groups and other people that we are associated with and represent that will hold us accountable for our actions and reactions. This is why setting goals and having mission statements is so beneficial. When we write our goals down, it is a contract to ourselves to hold us accountable to our promise or project. Here are some of the ways that we can look at accountability to build our businesses.

To find out if your resume sells, take the document in hand and see if it answers the following: