The beginning of the new year often signals the introduction of new projects and products. Three will launch in January: an academic journal, a new membership directory and a CI Magazine redesign. You will shortly receive an email with additional directory details and a request to verify the accuracy of your directory information.
CI Magazine's July/August issue was mailed two weeks ago. The September/October issue is at the printer and the November/December issue should be mailed early December. The January/February issue will sport a new design that better reflects its contents and SCIP's direction. At least that's my New Year's resolution.
Bonnie Hohhof, Editor. bhohhof@scip.org
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Save $350 on early conference registration.
Register now for the SCIP 03 International Conference and Exhibit in Anaheim CA, March 12-15, 2003. Full of improved formats for sharing what you know and learning new processes, a new set of workshops that will earn you a professional certificate of completion, and speakers who are as entertaining as they are informative, this is a program carefully designed to appeal to both the new practitioner and experienced leader. Headliners include Bill Walsh, Hall of Fame coach and GM of three superbowl winners with the San Francisco 49ers, Michael Rayner of Deloitte Consulting and Vikki Jones, executive vice president of strategic marketing at SBC.
Yes, you can wait to register, but not if you want to save $350. Check the SCIP website for details. Choose your workshops which fill early and save up to $500 by registering before November 15.
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The business of CI: introduction to best practices series.
by Joel Block
CI departments that think and act like a 'business-in-a-business' are more likely to succeed than those with ad hoc, fire-drill practices. Recent quantitative research conducted by Outsell in collaboration with SCIP offers a fresh look at the business of CI. This article by Joel Block is the first of a multi-part series that presents Outsell's key findings.
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Carpe Diem: dazzle them with your brilliance.
by David Carpe
The generalist CI practitioner must constantly dive into new subject matter and rapidly generate credibility. There are countless Internet sites dedicated to specific markets and disciplines. However, you can use generalist resources and a generalist approach as launching pads for rapidly finding your way to your subject of interest. This is a short collection of David Carpe's favorite approaches to coming up to speed quickly on a new subject or industry.
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Improve your bottom line through pricing research.
by Parmelee Eastman
Understanding competitors' pricing is key to increase your chances of winning business while not bidding significantly under the competitor. There is rarely just one price for a product or service, and pricing is fluid -- it changes with the needs of the competitor and the economy. Parmelee Eastman provides specific steps to identify the competitive pricing component, locate information sources, and determine price ranges.
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Integrated Internet monitoring solutions for CI.
by William Comcowich
Information gleaned from the Internet can help identify and correct problems with products or corporate policies, track changes in brand perception, and spot marketplace trends. An effective monitoring program should cover the full spectrum of Internet strategies, tools and techniques to gain insight into what competitors are likely to do. This article provides some internet monitoring success stories and an overview of search engines, news aggregation services and web clipping programs.
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Academic conference a highlight of SCIP 03.
by Michael Reed
The SCIP 03 Academic Conference presents cutting-edge CI research and techniques for teaching CI. Held on March 15, 2003, this full-day meeting provides a venue for practitioners and academicians to meet and build relationships at the world's largest CI conference and exhibition.
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Successful interviewing for CI.
by Curtis Cook
Conducting a successful interview is not rocket science but we often sabotage our own efforts by not preparing in advance. Communication, like competitive intelligence, is an art as well as a science. Curtis Cook provides 16 basic and cultural interviewing tips to help you increase the efficiency of your interviewing skills.
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Teaming to counter brand and image threats.
by Rosemary Lark
Combating parallel imports, counterfeit products, and piracy requires on-the-ground investigative and analysis skills that corporate intelligence professionals can provide. Teaming with other company disciplines, such as security and legal will heighten awareness of important operational issues and possibly open up whole new areas for the CI department.
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2003 award nominations now open.
by Barbara Orr
SCIP is seeking nominees for the 2003 Catalyst, Fellows, and Meritorious Awards. Eligibility requirements and nomination forms for the awards are on the SCIP web site. Completed nomination forms should be sent to the Awards Committee at the SCIP office by Friday, November 22, 2002.
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FYI: new and notable.
by Bonnie Hohhof
- Seminar on CI interviewing and networking techniques.
- Special education discount for SCIP CI101 and CI202 graduates.
- Quantitative survey from APQC.
- SCIP member news.
- Study manual on counter-intelligence.
- Business Monitor International now available on Dialog Profound's ResearchLine.
- Articles about CI from Divine.
- Search engine paid placement and inclusion.
- Winning world’s funniest joke.
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