| News From Coach Gerry Layo |
Smart Selling®
Full-Day Workshops: |
Customer Service Corner
by Laurie Hinkson |
"Is Your Customer Service Making the Grade?" Customers are constantly gathering data for their mental "report card" of the service we provide and the treatment they receive. From the moment we pick up the phone to our final good-bye we are being graded by our customers. To ensure we make it to the honor roll we must consistently care for our customers such that they enthusiastically refer others to do business with us and continue to come back again and again.
To assist you in this endeavor we have provided a handy cheat sheet. Consider, if you will, a little something to stack the deck in your favor to guarantee that when exam time arrives with your all important customer, the service you provide is Summa Cum Laude! Put it under your pillow, write it on the back of your hand, memorize it. Do whatever you have to do to always remember:
A CUSTOMER…
Is the most important person in our business.
Does not depend on us---we depend on the customer.
Does not interrupt our work, but is the purpose of it.
Is not a cold statistic, but is a person with feelings, emotions, likes and dislikes.
Is not someone with whom to argue or match wits.
Will bring us specific wants; it is our job to discover and fulfill them.
Is deserving of the most courteous and attentive service we can provide EVERY time.
Is the life blood of our business.
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Elements of the Succesful Sales Team Culture
Lessons Learned From a Golf Trip Abroad
www.GerryLayo.com
by Gerry Layo
What I learned about Competition, Challenge, and Camaraderie, from a 12 man trip to Scotland last month and how it can apply to your sales team!
[FULL STORY]
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Like You, We Continually Work to Make What We Do Even Better.
http://www.gerrylayo.com/workshops.php
by Sales Coach International
Once in a great while, a real breakthrough comes along that can speed up this process. Gerry Layo has created that breakthrough with the concept and practice of Smart Selling®. Now your sales team can harness the critical skills necessary to improve their sales performance and accelerate results utilizing these tactics and strategies.
[FULL STORY]
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Proactive Value vs. Reactive Selling
Today's Market Demands a Proactive Approach
www.GerryLayo.com
by Gerry Layo
The sales professional in today’s marketplace has more expectations thrust upon him by his customers than ever before. In fact, most salespeople don’t understand this simple fact! Instead of rising to the occasion and providing the value that their prospects, customers and clients seek, they instead choose to do nothing differently other than lower their prices to get the business. As my son Cooper often says, “What are you thinking? Hellooooo?”
[FULL STORY]
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The Five Main Initiatives of Focus for Sales Managers
Earn your "Coaching Stripes" with these tools.
http://www.salescoachintnl.com/
by Gerry Layo
A Sales Manager’s only true customers are the ones who SELL for your company! Until your Sales Manager understands (and operates) with this FACT in mind, the growth of your Sales Team will be severely limited!
[FULL STORY]
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Recently I finished a book by author Gregg Crawford entitled "The Last Link-Closing the Gap that is Sabotaging Your Business". In a nutshell, the book gives us a roadmap how to connect corporate strategy (that is spoken of in the boardroom) down to its most important and impactful point--the front line execution of our sales and customer service teams. With very specific strategy focusing on appropriate collection of data, execution of dialogue, and creating pivotal agreements, Crawford explains how discipline is necessary to pull everyone into their specific role to drive sales, margins, and customer relationships that feed any corporate strategy. This is a solid read for any leader and sales manager.
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SUMMER SCHOOL for SALES MANAGERS - Enrolling NOW!
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WHEN: AUG 5-6
WHERE: Chicago, IL
A Sales Manager's job is NOT to grow sales. It is to successfully grow Salespeople--in both quantity and quality--within your organization!. This 2-day action-packed Manager Boot Camp will help you discover and develop powerful coaching skills on 7 critical areas to coach your sales team to greater sales & profits. Visit:
www.salescoachintnl.com
for more information and take a quick test to determine your own Sales Growth Score. Learn what every Sales Manager should know about how to build consistent sales growth and start meeting or beating your sales goals with confidence.
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ARCHIVES:
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Issue 65
March 20, 2008
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Issue 63
February 5, 2008
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Issue 62
December 4, 2007
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Issue 61
October 16, 2007
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Issue 60
May 22, 2007
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Issue 59
February 7, 2007
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Issue 57
October 3, 2006
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Issue 56
June 8, 2006
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Issue 55
February 7, 2006
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Issue 54
December 13, 2005
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