It’s a time of exciting change for PI Worldwide, including this introduction of the new, revitalized Synthesis newsletter in an electronic format!

When the first issue of Synthesis was published in 1964 by the creator of the Predictive Index, Arnold Daniels, he never imagined it would grow to a readership of over 30,000. And while newly designed and delivered via current technology, it remains true to its original purpose – to provide advice and insight exclusively to the Predictive Index community on how PI can help improve performance and productivity in the workplace. Continuing that mission in our premier electronic issue, we focus on how personal development strategies can help employees improve their success on the job.

Do you remember the final pages of Cinderella, when the stepsisters struggled to claim the glass slipper? Grunt and push as they might, they couldn’t fit a foot into the dainty shoe. Only Cinderella had the right shoe size—and the right temperament—to win the prince’s heart.

In today’s do-more-with-less environment, one of the easiest mistakes to make is forcing employees’ feet into uncomfortable shoes. Place people in positions that match their strengths, rather than pushing them into roles where they are less likely to succeed.

South Carolina Federal Credit Union needed to increase the general public and members’ awareness of its comprehensive range of products and services in order to drive increased sales. With this goal in mind, the organization needed to shift from a transaction-based culture to a proactive sales culture.