Nonprofits Take Notice: Businesses turn to Facebook for word-of-mouth advertising
Its Time for Charities to Focus On Communities Not Just Money http://www.usatoday.com/money/industries/technolog... by Jefferson Graham, USA TODAY
Editors Note: People to People Fundraising is the strongest strategy any charity can deploy online. Take notice of this article about how businesses are using one social networking site FACEBOOK, to target their message to those who are eager to hear it.
Exerpt from USA TODAY ARTICLE
Facebook, with 250 million members, has gone beyond being just a place where you can alert friends about the music you're listening to, who you're dating or what movies you like. The social network's expanded Pages feature lets businesses, organizations and public figures in on the action. They can create profiles that let them sign up fans, issue status updates and send messages. Businesses like Baja Sharkeez that cater to young people and big companies like Pizza Hut and Coca-Cola are finding it's profitable to be your Facebook friend.
Give People A New Way To Donate To Your Cause
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Give people a newwaytodonateto your cause
There's a great new way to raise funds for your organization without ever having to ask for cash. A new service from Gazelle, the nation's largest place to trade in used electronics for cash, just announced a new fundraising tool called Gazelle for Good (www.gazelleforgood.com ). Gazelle for Good is a free service that enables you to raise money for your organization by collecting used gadgets, including cell phones, laptops, MP3 players, and more than 20 other categories of electronics that your donors already have, but no longer use.
Raise money by asking your donors to simply open up their drawers and closets instead of their wallets. Here’s how it works:
1. You personalize a gadget drive web page at www.gazelleforgood.com
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The average household has more than 25 gadgets. Gazelle for Good can turn those cell phones, laptops, MP3 players, gaming systems, & more into cash to support your cause. Simply visit www.gazelleforgood.com now and begin raising money for your organization.
Editors Note: LinkedIn is one of the most important social networking sites for any professional. Starting with these 12 suggestions you can start to network with other professionals, establish your credentials and expand the power of your voice.
Exerpt from Ari's article.
1.If you have a LinkedIn profile, please keep it updated
2.Fill your profile with colorful language, not drab resume-speak
Need to increase participation and make more money at your events? Well, look no further! Acteva’s easy-to-use event registration software offers you the convenience of online event registration, ticketing and payment right from your website.
What you will get from this offer:
*15% discount on Registration Processing Fees for the life of your account
*50% discount on Acteva Plus Event Activation Fees through September 1st, 2009
*Free promotion of your event on Zvents, AmericanTowns, Superpages.com, MSN City Guides and More!
Special One-On-One Strategy Sessions Also Available
Tools You Need, What Really Works!
Please join us for a presentation by Ted Hart, one of the foremost experts in the nonprofit industry, who will be speaking about fundraising in the current economic environment and his recommendations on how to build online success for your organization. The seminar will feature content from Hart’s latest book, People to People Fundraising: Social Networking and Web 2.0 for Charities, and its related educational website p2pfundraising.org
Date:September 16, 2009 :8:30AM – 1:00PM
Location:
Three Wachovia - The Learning Center at the Green
435 South Tryon Street, Suite 200, 2nd Floor
Charlotte, NC 28288
The Private Foundation Summit assembles some of the most creative, strategic and experienced faculty on private foundations in the nation. This Seattle conference features true thought leaders in philanthropy, including keynote speaker Alex Friedman and lunch speaker Matthew Bishop.
This two day seminar promises to be practical, innovative, and insightful.
Practical — Faculty will present issues they have grappled with and offer solutions that have proved effective.
Innovative — Faculty members know the basics and have moved beyond to address complex strategic issues confronting private foundations in these turbulent times.
Insightful — Faculty have decades of experience working with foundations in both prosperous and troubling times.
This is a unique opportunity to learn, network and gain tools which will strategically propel your foundation forward. The program embraces foundation concerns and offers specific and practical solutions.
Topics Covered
• Planning and managing payout and distribution requirements
• Innovative uses for old tools: program related investments
• Governance, leadership and oversight
• Advocacy and education
• Real life case studies
• Grantee evaluation tools and tips
• Cost effective foundation management
• Public scrutiny and revised 990PF
• Opportunity to network with experts and other foundation leaders
Case studies on common questions, missteps, and solutions
to thorny dilemmas faced by private foundations. Focus on
excise taxes and payout.
Jody Blazek — Partner, Blazek & Vetterling
Jeff Haskell — Executive V.P. Tax & Legal Affairs, Foundation Source
Jane M. Searing —Shareholder, Clark Nuber
10:30 - 10:45
Revised Form 990 PF — Likely governance questions.
Jody Blazek — Partner, Blazek & Vetterling
3:00-3:30
Break
10:45 - 11:00
Break
3:30 - 5:30
Case studies on common questions, missteps, and solutions
to thorny dilemmas faced by private foundations. Focus on
excess business holdings and jeopardizing investments
Jody Blazek — Partner, Blazek & Vetterling
Jeff Haskell — Executive V.P. Tax & Legal Affairs, Foundation Source
Jane M. Searing — Shareholder, Clark Nuber
11:00 - 12:30
Panel Discussion of practical solutions to the increasing costs of the foundation management. Suggestions for effective cost minimizing techniques.
Jennifer Becker Harris — Senior Manager Clark Nuber
Molly Stearns — Senior V.P. Seattle Foundation
Matt Cone — Managing Director, NW Region, Foundation Source
Ed Lazar — CEO, Threshold Group
William Vesneski — Evaluation and Research Director: The Paul G. Allen Family Foundation
5:30 - 7:30
Cocktail Reception sponsored by Clark Nuber
12:30 - 1:30
Philanthrocapitalism
Matthew Bishop — Chief Business Writer, US, The Economist
Day 2 - September 18, 2009
7:30 - 8:00
Registration
1:30 - 2:15
Update on the sector, trends, legislative activity, and impact of new administration's policies on foundation.
LaVerne Woods — Partner, Davis, Wright, Tremaine
8:00 - 8:05
Welcome
Jane M. Searing—Shareholder, Clark Nuber
2:15 - 3:00
Issues in advocacy and education: ROles and rules for private foundations in creating a voice for the tax exempt sector.
Greg Colvin — Partner, Adler & Colvin
8:05 - 9:20
Keynote Address
Alex Friedman — CFO, Bill & Melinda Gates Foundation
3:00 - 3:15
Break
9:20 - 9:30
Demonstration of Clark Nuber Payout Model
Jane M. Searing—Shareholder, Clark Nuber
Jennifer Becker Harris — Senior Manager, Clark Nuber
Jayson Wiser — Associate, Clark Nuber
3:15 - 4:00
Program Related Investments: tools for payout, differentiated from Mission Related Investments, benefits and risks, use of L3C's, debt vs. equity, and evaluating investment opportunities.
Lisa Johnsen — Deputy General Counsel, Bill and Melinda Gates Foundation
Karen Haque — Associate General Counsel, Bill and Melinda Gates Foundation
9:30 - 10:30
Governance and leadership: operational oversight. fiduciary obligations, public disclosure and succession planning.
Bruce Hopkins — Partner, Polsinelli Shughart
4:00 - 5:00
Measuring Efficacy in foundation grant making, tools, tips, and practical advice
Kelly Brown — Director of Programs and Evaluation, Marguerite Casey Foundation
Jared Watson — President for Programs and Donor Services, The Seattle Foundation
William Vesneski — Evaluation and Research Director: The Paul G. Allen Family Foundation
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