Ford is taking in-vehicle entertainment to the next level in two of its newest SUVs, offering innovative ways to wirelessly stream music and live TV.
This reimagining is a result of the boom in popularity of streaming services for television shows and movies, music, and more. For example, trade association IFPI found that one in three U.S. consumers currently listen to streaming music; and overall consumption of digital music – downloaded and streamed combined – is up 15 percent, while physical album sales are down 10 percent, according to the 2016 Nielsen Mid-Year U.S. Music Report.
“Increasingly, our on-the-go customers are streaming music and television to their personal devices,” said Ford SUV Group Marketing Manager Michael O’Brien. “We’re meeting this demand in our biggest and smallest SUVs.”
The all-new 2018 Ford Expedition—which will be available this fall—can support your mobile device and those of nine of your friends with its available Wi-Fi hotspot that reaches up to 50 feet from the vehicle. Meanwhile, passengers will be able to use the available dual-headrest rear seat entertainment system 8-inch monitors to watch movies, TV shows and even live sporting events via SlingPlayer™, an industry first that lets you connect to a home cable or satellite system. EVO, the new system from developer VOXXHirschmann Corp., is run through a secure, in-vehicle wireless network hub enabling passengers to connect using a mobile device, but can also be used with a DVD player, HDMI, USB, SD card, and various functions on compatible iOS® or Android devices. A seventh port also makes this system ideal for gamers.
With this next-generation technology, even three third-row passengers at one time can connect to the network with a downloaded app and watch the content playing on either headrest monitor simultaneously. But parents can rest easy in the front seat, as they can still maintain control through Ford SYNC® AppLink™, where a parental block function allows them to disable all second-row and mobile remote functions at the push of a button.
“This entertainment system creates an entirely new viewing experience in the vehicle,” said Craig Patterson, Ford Expedition Brand Marketing Manager. “It brings the Smart TV experience to Expedition. Together, they completely change the dynamic of a family road trip.”
EcoSport entertainment gets an upgrade
When the all-new EcoSport hits showrooms in early 2018, it and the new Expedition will both be equipped with stream-friendly technology including Apple CarPlay™ and Android Auto™ capability, SiriusXM™ radio, an 8-inch touchscreen, and USB ports and power outlets that allow you to connect and charge their many devices. This is especially useful in the EcoSport, whose owners like to go small while living large.
With the popularity of streaming and subscription music services over CDs, Ford has replaced the CD player in this compact SUV with technology that makes for more on-demand freedom—including the available Wi-Fi hotspot and SYNC Connect® with FordPass®—while at the same time freeing up interior space to hold mobile devices or other personal items.
The media experiences in the Expedition and EcoSport are enhanced with a Ford-exclusive available B&O PLAY™ Premium Audio System by HARMAN®, not to mention the 12- and 10-speaker systems in the respective SUVs that help provide for overall transformative entertainment.
This article is presented by Olathe Ford Lincoln in Olathe, Kansas.