The Kia Soul hits the sweet spot for a lot of buyers. This distinctively styled, economical vehicle is just the thing for buyers seeking space, economy and expressive style. Building on the success of the model, and in response to the excitement surrounding the Soul Concept vehicle introduced at the 2011 New York International Auto Show, Kia has created the 2012 Soul Red Rock Special Edition.

 

The Red Rock Special Edition is based on the already-well-equipped Soul ! model. That means buyers get the 2.0-liter four-cylinder engine and six-speed automatic transmission, five-spoke 18-inch alloy wheels, projector headlamps and foglamps, a power sunroof, Infinity^® audio system with subwoofer and the Kia UVO information and entertainment system, powered by Microsoft^®.

 

Red Rock Special Edition models add to that high level of equipment with features like exclusive, and handsome, brown cloth and black leather seat upholstery, heated front seats and a unique Canyon exterior color. High-gloss black accents and mirrors detail the exterior, and automatic climate control and Push Button Start with Smart Key are also included for buyers of the 2012 Soul Red Rock Special Edition.

 

The additional content is valued at $1,500, but Kia has discounted it to $1,000, making the Kia Soul Red Rock Special Edition MSRP $20,600 and further underscoring the brand’s reputation for delivering solid value. Already a special car known for its styling and surprising space inside a compact form, the 2012 Kia Soul Red Rock Special Edition shows that Kia doesn’t intend to turn down the wick on this standout.