| TO CONTACT MAC |
Telephone Numbers: 800-944-5553 or 401-294-7730
Fax Numbers: 800-944-5513 or 401-679-0176
Mailing Address: Mac McIntosh, Inc. 601 Pendar Rd. North Kingstown, RI 02852 USA
Email Mac
Visit Mac's Website |
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Put your money where it counts most for clicks and visitors
by M. H. "Mac" McIntosh
Is your website doing all it can and should be doing to be found when prospects are searching? And, once prospects find it, does your website help move them along in their consideration and buying process? Or does it scare them away?
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How good is the follow up on your sales leads?
by Barry Hanson
Even the very best lead generation campaign will be wasted if the sales force does not actively follow up the sales leads produced. It’s not unusual for only 50 percent or fewer of the leads produced to result in a conversation between prospect and sales rep. “I get paid to close, not to chase people who don’t buy.” “If they were interested, they’d return my call.” These are common and legitimate comments made by salespeople. Here’s how to transform those complaints into kudos.
[FULL STORY]
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Seven reasons to use direct mail to generate leads
by Alan Sharpe
A top direct mail copywriter shares seven reasons for using direct mail to generate sales leads.
[FULL STORY]
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| MEET MAC MCINTOSH |
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M. H. "Mac" McIntosh is one of America's leading business-to-business sales and marketing consultants and speakers, and is considered to be an expert on the subject of sales leads.
With his more than 20 years of sales and marketing experience, Mac specializes in helping companies get more qualified sales leads, turn them into sales, track and measure results and prove a favorable return on investment.
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