Ken Garff Volvo eNewsletter

Tuesday, August 30, 2011  
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CONTENTS
Volvo Credit Card Is a Smart Choice
Volvo Safety Advances Through the Years
Hike, Bike or Rhino Your Way into Utah
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Volvo Safety Advances Through the Years
Commitment spans more than seven decades.

Volvo has always viewed vehicle safety as a top priority from its founding in 1927 to today. Volvo has been an industry leader in safety advances for more than 80 years.
 
The following are highlights of Volvo safety advances during the last seven decades:
 
1944 – Steel cage created to help protect passenger compartment
 
1959 – Three-point lap/shoulder seatbelts invented by Volvo engineer Nils Bohlin – exclusively introduced in some models
 
1960 – Padded dashboard introduced to soften the impact during an accident
 
1964 – First rear-facing child-seat prototype tested
 
1966 – Front and rear crumple zones introduced
 
1970 – Establishment of motor industry’s first car accident investigation team
 
1972 – Pioneering three-point lap/shoulder belt installed in the rear of all new Volvos; childproof locks appear for the first time
 
1973 – Collapsible steering column introduced
 
1974 – Energy-absorbing bumpers introduced; fuel tank located in front of rear axle for enhanced safety
 
1984 – Antilock brakes (ABS) installed for the first time
 
1987 – First sighting of the now very common driver airbag
 
1994 – World’s first side-impact airbag introduced in new Volvo models
 
1997 – Rollover Protection System (ROPS) makes first appearance in Volvo C70
 
1998 – Whiplash Protection System (WHIPS) introduced; inflatable curtain invented to help protect passengers in a side-impact
collision
 
2000 – Volvo Cars Safety Center opened as the world’s most advanced automotive safety center
 
2002 – “Linda,” the virtual pregnant crash test dummy, joins the company
 
2003 – Intelligent Driver Information System (IDIS) introduced on S40 and V50 – actively helping avoid accidents; Volvo’s Accident
Research Team in Bangkok set up to analyze data from a different continent
 
2004 – Blind Spot Information System (BLIS) presented for first time
 
2005 – World’s first use of Door Mounted Inflatable Curtain presented in Volvo C70
Volvo’s commitment to safety has gone from seatbelts to airbags to virtual pregnant crash test dummies. The consumer has always been at the center of these safety advances—the individuals, families and loved ones who drive their Volvos on the roadways every day.
 
With an unmatched track record of safety advances spanning more than 80 years, the next 80 years at Volvo are sure to be even more impressive.

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