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February 2012
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CONTENTS
Now on DriveLiveTV: The 2012 Hyundai Veracruz
Designing the Future
Hyundai Leads the Way in Fuel Efficiency
Take 10% Off Service Labor**
2012 Hyundai Elantra as the North American Car of the Year
Veloster Earns Multiple Titles
Car Care: Hyundai Genuine Collision Parts
Rewriting History
Vehicle Details: The 2012 Hyundai Tucson
Read Between the Petals
Coach Rivera Gives Away His Hyundai Equus For Charity
Go Green With Hyundais Blue Link Technology
2012 Accent For As Low As $169 A Month
$500 Off A 2012 Hyundai Sonata
$5 Off ANY Oil & Lube Service
Hyundai--An Official Super Bowl Sponsor
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Car Care: Hyundai Genuine Collision Parts
Genuine Hyundai parts are the right parts for every job.

No matter how carefully you may drive, fender benders and other, more serious accidents happen. When the unforeseen happens, Hyundai drivers should always request new, genuine factory collision repair parts.
 
At first glance, it may seem like aftermarket parts or even reused parts from previously damaged cars might be a good way to save some money on repairs, but as is so often the case, being pennywise in the short run can be pound-foolish over the long haul.
 
Modern vehicles are designed to meet incredibly stringent occupant safety standards around the world. In order to provide the highest levels of protection for drivers and passengers, the bodies of cars, crossovers and SUVs are designed to absorb the energy of an impact by collapsing in a controlled way using the crush zones at the ends of the vehicles. During the development process, engineers conduct tens of thousands of computer-simulated crashes at many speeds and angles, and hundreds of actual crashes with prototype vehicles.
 
Through detailed analysis of these test results, engineers select what grades and thickness of steel and aluminum to use for various body and frame panels. Creases and bends are designed into the panels so that car bodies will collapse in a predictable way in those crush zones while at the same time keeping the passenger compartment as intact as possible and minimizing the amount of energy transmitted to the passengers.
 
All of this engineering detail goes beyond just protecting occupants in a Hyundai. The engineers’ goal is to protect occupants while at the same time keeping overall vehicle weight to a minimum. This helps protect occupants in other vehicles as well, and cuts the fuel consumption of your new Hyundai.
 
Producing repair parts that behave as they were intended also requires careful design of the dies that go into the huge stamping presses. Aftermarket manufacturers typically don’t have the engineering resources of an automaker like Hyundai, and are more concerned with mass-producing parts that can work in a variety of brands. In order to produce body parts, they typically scan genuine parts with a measuring machine and translate that into their own stamping dies. However, without the original data from the manufacturer, it’s almost impossible to duplicate the performance of the original part, even if it looks right to the naked eye.
 
As a result, many aftermarket parts will either collapse at too low or too high an energy level in a collision, or in the wrong places, leaving vehicle occupants with reduced protection from injuries. Depending on the metal alloys used, the parts will also behave differently. Aftermarket parts may also have reduced corrosion resistance, so they rust through prematurely. The coatings on the panels may not let paint adhere as well, so the finish will degrade prematurely.
 
Another option that should be avoided is reusing parts from a previously damaged vehicle. Anyone that has bent a paper clip back and forth until it breaks is familiar with the concept of metal fatigue. When metal is bent and straightened, the structure changes at a microscopic level making it less safe in subsequent accidents.
 
The best way to make sure your Hyundai looks its best and protects you and your family and friends for many years to come is to always request genuine Hyundai collision repair parts. Anything less just isn’t the same.

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Published by Keffer Hyundai
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