Volvo, Jaguar, Land Rover of Tacoma eNews
May 2012
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Polestar and Volvo Create a Jaw-Dropping Driving Experience
The partners impress both on and off the racetrack.

Polestar, the Volvo high-performance and motorsports partner, was established in 1996 in collaboration with Volvo, driven by a mission to revolutionize the racing world with innovative engineering and technology. Polestar has competed with the 850, S40, S60 and C30 Volvo models. In addition to racing, however, Polestar runs two business areas – Performance and Services – that focus on offering top performance features to everyday Volvo drivers.
 
Polestar Performance power optimization can be installed by Volvo dealers. It optimizes power and torque while keeping drivers safe and in control. It’s also worth noting that a Volvo with the Polestar Performance Package has the same certified fuel consumption as the standard version. This is due to efficient engine tuning that only increases power output when it is needed, for overtaking on long uphill gradients or driving with heavy trailers, for example.
 
Choose the Performance Package in advance and pick up your enhanced Volvo the same day. As with other Volvo Original Accessories, Polestar Performance can increase the resale value of your Volvo.
 
Polestar Services cover consulting from experienced professionals. Events, seminars and other activities bring Volvo employees and industry professionals together to learn more about the science behind the Polestar philosophy.
 
Check out photos from the team’s latest project, the Volvo C30 Polestar, at www.polestar.se/en/performance/volvo-c30-polestar/. After celebrating a victory at the 2009 Swedish Touring Car Championship (STCC), Polestar management decided to use the company’s in-house knowledge to develop a concept road car based on racecar data from the C30. The resulting car delivers both high performance and long distance driving comfort. Luxury materials and unmatched efficiency also make the C30 Polestar a one-of-a-kind machine.
 
Whether you’re looking to upgrade your Volvo with a Polestar Performance power optimization package or learn more about the next set of wheels to hit the racetrack, stay updated at www.polestar.se/en-us/start/ – you’ll be glad you did.

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Contents
Land Rover Celebrates 25 Years in America
Volvo offers to Trade Keys
Know Your Volvo: The SENSUS Power Button
2012 Jaguar XK Convertible Special Lease Offer
Own a 2010 or newer Volvo?
Vehicle Profile: The 2012 Range Rover HSE LUX
Vehicle Profile: The Range Rover Convertible Concept
Volvo Shares the Spotlight
Polestar and Volvo Create a Jaw-Dropping Driving Experience
Environmentally Friendly Furnishings
Pet Must-Haves: Toys, Leashes and More
MTV Movie Awards Preview
Getting in Shape for Swim Season
Vehicle Comparison: 2012 Volvo S60 Advantages
Vehicle Profile: 2012 Volvo XC70 Versatility
Car Care: Getting Your Car Ready for Summer
Vehicle Comparison: The 2012 Jaguar XF vs. the 2012 BMW 5 Series
Vehicle Profile: Jaguar XKR Performance
Five Activities for Wine Lovers in Washington
2012 APR Financing Offers
2012 XJ Special Lease Offer
2012 Volvo XC60 Special Offer
2012 Volvo C70 Special Offer
Accessories Special
Full Detail Special
Featured Pre-Owned Vehicle
Featured New Vehicle
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