Why do we use the term “implementation management” instead of “change management” to describe what we do, and what the AIM (Accelerated Implementation Methodology) approach is all about?” It’s a common question we get, and rightly so, because change management has been the terminology for this discipline for many years. But then again, Human Resources used to be called Personnel, remember? And Performance Improvement used to be called Training. Language is important, because it sets the organizational positioning for this increasingly important function. There are very specific reasons why we use the term Implementation Management at IMA—and you may want to consider this terminology in your own organization as well.
