Hennessy Lexus of Atlanta Monthly eNewsletter
January 2012
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CONTENTS
LEXUS LEASE PAYMENT WAIVER PROGRAM
Vehicle Preview: The 2013 Lexus GS
Fashion Designers Accessorize with Auto Parts
Balancing Act
“Are there any tricks for removing exterior vehicle stains?”
Decoding Color Blindness
Two is One Too Many
Get into College this Winter
Play with Your Food
Vehicle Profile: The 2012 Lexus RX
Car Care: Using Genuine Replacement Parts
Got A Facebook Account?
Lexus Safety Innovations Influence Auto Industry
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Vehicle Profile: The 2012 Lexus RX
The benchmark continues to impress.

Photo: The 2012 Lexus RX
The 2012 Lexus RX continues to win over drivers for its blend of impeccable attention to detail, inarguable practicality and choice of two distinct and excellent powertrains. It’s the vehicle that launched a thousand imitators, so why look at them when you can have the proven original instead?
[FULL STORY]
 
Lexus Safety Innovations Influence Auto Industry
Digital crash-test models used to develop safety features.

Photo: Lexus Safety Innovations Influence Auto Industry
Lexus digital crash-test modeling has led to breakthroughs in safety innovation across the automotive industry. That’s what happens when you focus on ‘Engineering Amazing.’
[FULL STORY]
 

Balancing Act
Amid Hong Kong’s rapid expansion and seductive stimulation, the search for harmony and serenity grows more relevant every day.
by Lexus magazine (lexus.com/magazine)


There aren’t many cities that bridge entire worlds, but Hong Kong is one of them—a densely populated portal that connects Western and Eastern cultures. These days, its frenzy of growth can barely keep up with the people who want to inhabit, and visit, this glittering city—which is by turns innovative and ancient, intriguingly modern yet enduringly mystical.

[FULL STORY]
 
Decoding Color Blindness
Learn the fact and fiction behind this vision deficiency.

Photo: Decoding Color Blindness
Color vision deficiency, often referred to as color blindness, is often a misunderstood condition. This is partially because there are several different causes of color blindness, as well as a variety of ways the condition develops. Is it true that only males are at risk? Are people born with color blindness? Read on to find out what is fact and what is fiction:
[FULL STORY]
 

Fashion Designers Accessorize with Auto Parts
Lexus Fashion Workshop featured in Vogue advertisement.

PHoto: Fashion Designers Accessorize with Auto Parts
Who knew auto parts could be so fashionable? Lexus challenged four of the world’s top fashion designers to create accessories made from parts of a dismantled CT Hybrid for an advertising campaign in Vogue.
[FULL STORY]
 
Play with Your Food
Eco-friendly, veggie-based products.

Photo: Play with Your Food
Your mother may have told you not to play with your vegetables, but if she had known you could build an entire car out of them, perhaps she would have reconsidered her stance. Vegetable-based products are certainly not new; however, with green technology stepping up its game, these products are better and more decomposable than ever.
[FULL STORY]
 
Two is One Too Many
Sequels that thankfully never happened.

Photo: Two is One Too Many
Some of the worst films ever made are, in fact, sequels to some of the best films ever made. While some have gotten it right (Godfather II, anyone?), many more have left people longing for the originals. Luckily, some studio executives had the wherewithal to put the kibosh on these prospective sequels.
[FULL STORY]
 
LEXUS LEASE PAYMENT WAIVER PROGRAM
Starting Now at HENNESSY LEXUS OF ATLANTA
by Don Bonura - Internet Sales Consultant


If you have a current Lexus Financial Services lease and you are near the end, you now have a rare opportunity to consider...If you lease or finance a new Lexus vehicle, Lexus Financial Services will allow you to waive some of your remaining lease payments.  Contact us for details at hennessylexusatlanta@leads.gs.reyrey.com or 7704576800.


[FULL STORY]
 
Vehicle Preview: The 2013 Lexus GS
Ready to reinvent the segment.

Photo: The 2013 Lexus GS
The heavy hitters of the midsized sports sedan segment have even more to worry about come February 2012. The German stalwarts of the class will have to deal with the hard-punching, all-new 2013 Lexus GS Sport Sedan. As Mark Templin, Lexus group vice president and general manager, stated, “The new GS 350 combines luxury, outstanding driving dynamics and world-class technology features in a new and bold design”. The competition is already on notice.
[FULL STORY]
 
Get into College this Winter
Public events let you explore your favorite subjects.

Photo: Get into College this Winter
Sports, gardening, the arts, exercise—no matter what you’re interested in, you can find it this winter at a Georgia college or university. And there’s no essay required for admission; in fact, many events and activities are free.
[FULL STORY]
 

“Are there any tricks for removing exterior vehicle stains?”
by Lexus magazine (lexus.com/magazine)


WASHING AND WAXING your vehicle is an art form, and we’ve covered the basics of how to do that for a Lexus in an earlier story. But what about tougher challengers, like tree sap stuck to a hood or normal, hard-to-remove brake dust build-up on the tires?

[FULL STORY]
 
Car Care: Using Genuine Replacement Parts
The right part makes all the difference.

Photo: Using Genuine Replacement Parts
It takes hundreds of thousands of man-hours and several years of design, engineering and testing work to bring a new car, truck, SUV or crossover to the market. With so much work going into developing and integrating every component of a new vehicle, and as one of the most expensive pieces of equipment most people own, it really doesn’t make sense to install replacement parts of dubious origin.
[FULL STORY]
 
Got A Facebook Account?
Hennessy Lexus of Atlanta is now on Facebook
by Don Bonura (Internet Sales Consultant)

We are pleased to announce the publishing of our Hennessy Lexus of Atlanta Facebook fan page.  We encourage you to become a fan and provide feedback on our page. 
 
As a fan of our page, you can choose to be alerted when there are updates regarding specials (including service), notifications, events, and more.
 
We understand that consumers are relying more and more on consumer feedback, reviews, and recommendations, and we want to provide a social network that allows you to share your experiences with our dealership.  We would be grateful if you were to take a moment, become a fan, and provide some feedback on our page.
 
To access our page, click here.
 

[FULL STORY]
 

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