Rick Hendrick BMW eNews
March 2012
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CONTENTS
Value Your Trade
Lease a 2012 BMW 528i Sedan for $549*/month plus $1,500 Lease/APR Credit available
THE DIFFERENCE BETWEEN WANTING ONE AND OWNING ONE.
Vehicle Profile: The 2012 BMW 3 Series
Look for BMW at the this year’s Family Circle Cup
Tune in to BMW TV
Vehicle Profile: The 2012 BMW 5 Series Sedan Overview
Sherri Seymour was the Winner of 2 Elton John Tickets from Rick Hendrick BMW!
What are Empty Calories?
Meet Uggie
One Vision of Beauty after Another
Make Your Backyard the Life of the Party
Vehicle Profile: The 2012 BMW 1 Series
Alignment Special
Detailing Special
New Tires Special
A Trip to Bee City!
Tune in to BMW TV
BMWs new online video platform showcases fascinating brand stories.

Whether it's exclusive interviews with designers, behind the scenes tours of spectacular concept cars or the latest industry-defining news, BMW TV delivers everything there is to love about the brand you love. And as an online video platform, BMW TV is available whenever and wherever you want.
 
BMW TV episodes are available at www.bmw.tv/intl/us/video.do and as podcasts on iTunes, and are grouped into five main categories: “New,” “Automobiles,” “Sport,” “Development” and “Motorcycles,” all of which can be sorted by "recently added," "recommended" or "most viewed."
 
“Sport” is where users can find out more on the BMW X3 Games, which took place last year in Geneva. Winners of the games, which consist of six events: Running, golfing, skiing, driving, mountain biking and sailing, all received a new BMW X3. Meanwhile, "most viewed" currently belongs to the behind-the-scenes look at the development of the BMW 5 Series Gran Turismo, having received more than 54,700 views to date.
 
Another one of the more popular recent episodes features the BMW Guggenheim Lab in New York City. Launched in New York City from August 3 to October 16, 2011, this mobile laboratory will travel to nine major cities across the globe over a six-year period with the goal of creating forward-thinking solutions for city life through various programs and public discourse. The lab's next stop is Berlin, where it will take up residence from May 24 to July 29, 2012.
 
And while all BMW enthusiasts will enjoy the episodes showcasing BMW’s lineup of cars, including the M5, ActiveE, BMW i Series, the new 6 Series Coupe and the classic Roadster, be sure to check out “BMW Unscripted,” where fans and owners can share their own passions for the BMW brand.
 
It's true, BMW owners and enthusiasts are a passionate bunch. And now, thanks to BMW TV, they can connect with their favorite content whenever they want. Log on, tune in and watch the continuingly amazing BMW story unfold before your eyes. Because the Ultimate Driving Machine deserves the ultimate TV channel.

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