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January 2012
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CONTENTS
Fashion Designers Accessorize with Auto Parts
Lexus Safety Innovations Influence Auto Industry
Balancing Act
“Are there any tricks for removing exterior vehicle stains?”
Wine Tasting for Wine Lovers
Service Matters
Decoding Color Blindness
Two is One Too Many
Play with Your Food
Find More than Classes on Campus
Vehicle Profile: The 2012 Lexus RX
Vehicle Preview: The 2013 Lexus GS
Car Care: Using Genuine Replacement Parts
Customer Appreciation Coupon
FRESNO LEXUS TO QUALIFY FOR WOMEN'S CHOICE AWARD
The NEW GS
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Service Matters
by Kevin Ryan


When this indicator appears on your instrument display, it indicates one or more of your vehicle's tires are low on air pressure.  Your lexus is equipped with a tire pressure warning system that uses a tire pressure warning valve and transmitters to detect ...


 
FRESNO LEXUS TO QUALIFY FOR WOMEN'S CHOICE AWARD

We are currently conducting a study asking you to rate our dealership and your Lexus experience.  Your responses will help determine if we qualify as a Top Dealership for Customer Experience and will also ...
 
click read more to take the survey!


 
Vehicle Profile: The 2012 Lexus RX
The benchmark continues to impress.

Photo: The 2012 Lexus RX
The 2012 Lexus RX continues to win over drivers for its blend of impeccable attention to detail, inarguable practicality and choice of two distinct and excellent powertrains. It’s the vehicle that launched a thousand imitators, so why look at them when you can have the proven original instead?

 
Vehicle Preview: The 2013 Lexus GS
Ready to reinvent the segment.

Photo: The 2013 Lexus GS
The heavy hitters of the midsized sports sedan segment have even more to worry about come February 2012. The German stalwarts of the class will have to deal with the hard-punching, all-new 2013 Lexus GS Sport Sedan. As Mark Templin, Lexus group vice president and general manager, stated, “The new GS 350 combines luxury, outstanding driving dynamics and world-class technology features in a new and bold design”. The competition is already on notice.

 
The NEW GS
At Fresno Lexus


Test Drive the new GS during the month of February 2012 at Fresno Lexus and receive a $25 gift card to Flemings Restaurant!

click read more to schedule your test drive today!



 
Balancing Act
Amid Hong Kong’s rapid expansion and seductive stimulation, the search for harmony and serenity grows more relevant every day.
by Lexus magazine (lexus.com/magazine)


There aren’t many cities that bridge entire worlds, but Hong Kong is one of them—a densely populated portal that connects Western and Eastern cultures. These days, its frenzy of growth can barely keep up with the people who want to inhabit, and visit, this glittering city—which is by turns innovative and ancient, intriguingly modern yet enduringly mystical.


 
Decoding Color Blindness
Learn the fact and fiction behind this vision deficiency.

Photo: Decoding Color Blindness
Color vision deficiency, often referred to as color blindness, is often a misunderstood condition. This is partially because there are several different causes of color blindness, as well as a variety of ways the condition develops. Is it true that only males are at risk? Are people born with color blindness? Read on to find out what is fact and what is fiction:

 
Wine Tasting for Wine Lovers

Click Read More for details ...


 
Find More than Classes on Campus
Northern California’s campuses score an A+ for fun this season.

Photo: Find More than Classes on Campus
Don’t let the season’s chill keep you indoors – explore local college campuses and you might find some exciting surprises for the whole family.

 
“Are there any tricks for removing exterior vehicle stains?”
by Lexus magazine (lexus.com/magazine)


WASHING AND WAXING your vehicle is an art form, and we’ve covered the basics of how to do that for a Lexus in an earlier story. But what about tougher challengers, like tree sap stuck to a hood or normal, hard-to-remove brake dust build-up on the tires?


 
Car Care: Using Genuine Replacement Parts
The right part makes all the difference.

Photo: Using Genuine Replacement Parts
It takes hundreds of thousands of man-hours and several years of design, engineering and testing work to bring a new car, truck, SUV or crossover to the market. With so much work going into developing and integrating every component of a new vehicle, and as one of the most expensive pieces of equipment most people own, it really doesn’t make sense to install replacement parts of dubious origin.

 
Fashion Designers Accessorize with Auto Parts
Lexus Fashion Workshop featured in Vogue advertisement.

PHoto: Fashion Designers Accessorize with Auto Parts
Who knew auto parts could be so fashionable? Lexus challenged four of the world’s top fashion designers to create accessories made from parts of a dismantled CT Hybrid for an advertising campaign in Vogue.

 
Lexus Safety Innovations Influence Auto Industry
Digital crash-test models used to develop safety features.

Photo: Lexus Safety Innovations Influence Auto Industry
Lexus digital crash-test modeling has led to breakthroughs in safety innovation across the automotive industry. That’s what happens when you focus on ‘Engineering Amazing.’

 
Two is One Too Many
Sequels that thankfully never happened.

Photo: Two is One Too Many
Some of the worst films ever made are, in fact, sequels to some of the best films ever made. While some have gotten it right (Godfather II, anyone?), many more have left people longing for the originals. Luckily, some studio executives had the wherewithal to put the kibosh on these prospective sequels.

 
Play with Your Food
Eco-friendly, veggie-based products.

Photo: Play with Your Food
Your mother may have told you not to play with your vegetables, but if she had known you could build an entire car out of them, perhaps she would have reconsidered her stance. Vegetable-based products are certainly not new; however, with green technology stepping up its game, these products are better and more decomposable than ever.

 
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