The Season for Generous Management of Pay-Per-Click Campaigns
http://www.ephilanthropy.org/site/News2?news_iv_ct...
by Rosemary Riley, 90octane.com
The holiday season, spanning October through January, is one of the most demanding periods for online marketing and paid search management. Learn the tips for an effective pay-per-click advertising campaign. It can be a boon in your fundraising efforts.
From the peak of summer to the quieter days of autumn, any Pay-Per-Click (PPC) advertising campaign* will follow the flow of seasonal variations. Undoubtedly, the holiday season, spanning October through January, is one of the most demanding periods for online marketing and paid search management. But when non-profits carefully plan and control their PPC programs, this already prime time for fundraising benefits from a lofty boost in donations.
[FULL STORY]
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Creating a Citizen Base for Sustainability
http://citizenbase.org/sites/citizenbase.ashoka.or...
by Meredith Lobel, Ashoka’s Citizen Base Initiative
The growth of the citizen sector is around us, in every corner of the world. New citizen sector organizations (CSOs) crop up in the most remote and most central places, from Brunei to Brazil; more mature CSOs like BRAC in Bangladesh have become leading national employers. CSOs are competitive with government and business alike. For example, the success of the Grameen Bank has forced commercial financial industries such as India’s ICICI to try and carve a space for itself in the microfinance industry. Around the world, citizen sector organizations are setting the pace of growth and the agenda for innovative social change.
read the full article by clicking here
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Content-Driven Training in Toronto
ePhilanthropy Training in Toronto on February 12th
http://www.acteva.com/booking.cfm?bevaID=147640&CF...
by ephilanthropy.org
In conjunction with our Toronto based ePhilanthropy Chapter, we proudly present our four-hour in-depth ePhilanthropy seminar that you won't want to miss! Join us February 12, 2008 from 8:30 am - 12:30 pm at the Royal Ontario Museum in Toronto.
Our expert speakers and topics are:
"User Generated Campaigns: Social Network Fundraising and YouTube”
Phillip King, ePMT, President and CEO, Artez Interactive
"A Practical Guide: Prospect Research on the Web"
Jay Frost, ePMT, Vice President, FundraisingInfo.Com
“Is the Internet the Future of Fundraising?"
Chip Muston, ePMT, Director of Sales, eTapestry
In this seminar you will learn how to use the Internet to raise more funds online in a secure and ethical environment utilizing the most efficient tools and resources available; many of which are free or low cost. Learn from hands-on experience how to effectively attract philanthropic support online, build strong and active communities and promote your cause to a wider audience.
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Thank You, 2007 eZine Sponsors!
www.ephilanthropy.org/ezine
by ephilanthropy.org
The ePhilanthropy Foundation would like to give thanks to everyone who made it possible for us to present our ePhilanthropy newsletter, the eZine! With subscribers signing up daily, we strive to bring you new content and the latest news in the ePhilanthropy sector. As a 501(c)3 organization, our newsletter is made possible through the support and generous sponsorship provided by the following outstanding companies:
Auctionpay
Blackbaud
Donor Perfect
Firstgiving
Freelanthropy
IATS
Network for Good
TechSoup
Just a few sponsorship opportunities remain for our 2008 newsletter and training tour. Consider supporting the ePhilanthropy Foundation as we gear up for our 8th year bringing training, news and educational resources to nonprofit professionals around the world.
If you would like to support the ePhilanthropy Foundation, contact Katie: kgraybeal@ephilanthropy.org or call 877-536-1245 ext. 4
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Happy Holidays!
by ephilanthropy.org
Wishing you many successes in your online philanthropic endeavors for 2008 and beyond!
Happy Holidays,
From the ePhilanthropy Foundation
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Grow Fundraising Success!
eZine Sponsor
http://www.softerware.com/asp/referral.asp?id=981
by Donor Perfect
Thousands of nonprofits use DonorPerfect to help:
- Identify the source of their next big gift
- Uncover hidden trends with powerful reporting & analysis
- Reach donors with personalized thank-you letters, e-mails and more
- Cut down administration time and effort by automating time-consuming tasks.
For a FREE trial version, call (800) 220-8111, or visit www.donorperfect.com
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Donation Processing Made Easy
eZine Sponsor
www.iats.ticketmaster.com
by IATS, a ticketmaster company
IATS, a ticketmaster company, is the leading provider of donation processing services to nonprofit organizations:
- Accept donations from all major credit and debit cards without paying any setup or banking fees.
- No payment gateway or merchant account required
- Simple fee structure with no surprises
- Preferred payment processor for many of the leading providers of fundraising databases and ePhilanthropy services.
Visit http://www.iats.ticketmaster.com/english/our_partners/index.html for more information on our partners.
Learn more at www.iats.ticketmaster.com or contact IATS at iats@ticketmaster.ca
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Event season is here. Talk to Auctionpay!
eZine Sponsor
http://www.auctionpay.com/ezine_Q407
by Auctionpay
Auctionpay is the leader in integrated solutions to help nonprofits and schools successfully manage fundraising events—both live and online. We are dedicated to your fundraising success with:
· bringing fundraising online
· saving nonprofits time and money
· building donor relationships year-round
Find tips and free planning guides for how to run successful benefit events. Go to http://www.auctionpay.com/ezine_Q407 or email us at info@auctionpay.com
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A Better Way to Raise Money Online!
eZine Sponsor
www.firstgiving.com
by Firstgiving
Nonprofits that use Firstgiving raise up to 3 times more money with online fundraising pages. Reach more people through online communities. Email information@firstgiving.com for more information.
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