ePhilanthropy eZine

Tuesday, May 1, 2007 eZine 7 Issue 16: To Click or Not To Click?, Web Analytics Tools, Your Campaign Highlighted, Verizon Grants Available   VOLUME 7 ISSUE 16  
IN THIS ISSUE
To Click, to Give, or Not to Click To Give?
A Few Good Web Analytics Tools
ePhilanthropy Job Bank - New Positions Posted
You Worked Hard On That Campaign, Now Tell The World How Great It Is!
Join us in Denver, Portland and Corpus Christi
Get a Grant for ePhilanthropy Training!
$5 billion was given to charity online last year. Are you getting your share?
Online Fundraising for Everybody.
Internet Marketing: Are You Doing Enough?
Raise More Money & Eliminate Time Consuming Tasks
How Cisco Doubled Email Registration Conversions
ARTICLES BY TOPIC AREA
Learn Online and On The eTour
eZine Sponsor
News and Reports
Education
People
To Click, to Give, or Not to Click To Give?
Use of E-Giving By The Wealthy
by Charles Bernard Maclean, PhD

Nine hundred affluent Americans were asked in an on-line survey about their use of the internet for e-giving.  The study conducted by PhilanthropyNow and the Luxury Institute revealed these results:


[FULL STORY]
 

A Few Good Web Analytics Tools
http://www.idealware.org/printable.php?page=/artic...
by idealware.org

How many people visit your Web site each day? What are visitors doing when they get there? Web analytics tools can help you answer these questions and more. We asked six nonprofit internet experts what analytics tools have worked well for them.
[FULL STORY]
 

ePhilanthropy Job Bank - New Positions Posted
Find a Nonprofit Job or Post a Nonprofit Job - THIS is Your Resource
http://www.ephilanthropy.org/jobbank

The Internet's most helpful nonprofit job search tools are hosted here:

POST A JOB

Post a job by clicking ‘post jobs’ in the navigation at the top of the page.


SEARCH JOBS

The ePhilanthropy Job Bank allows you to search through the most current job postings or do an advanced search. For other areas of employment you can click the “home” button at the top of the new job bank site. 


 

You Worked Hard On That Campaign, Now Tell The World How Great It Is!
Self Nominations Are Encouraged
www.ephilanthropy.org/awards

 

NOW ACCEPTING NOMINATIONS

The 2007 International ePhilanthropy Awards

 

 

These awards honor those individuals, organizations, and companies creating online campaigns to support their cause.

Nominees will have demonstrated extraordinary talent, creativity, and insight in drawing the public's attention to the important use of the Internet for philanthropic purposes and have created services or strategies that support this effort.

 

www.ephilanthropy.org/awards

 

 

Submit your nomination online in one of the following categories (self-nominations encouraged):

* Best Integrated Online and Offline ePhilanthropy Campaign sponsored by 411Karma.com

* Best Online Donations/Fundraising Campaign sponsored by eTapestry

* Best Online Special Event Registration and/or Membership Campaign sponsored by Artez Interactive 

* Best Community Building/ Volunteerism and/or Activism Campaign sponsored by FundraisingInfo.com  

* Best Senior-Friendly Website Design and/or Online Campaign sponsored by Crescendo Interactive

* Finalists in each category will be eligible for the Global People's choice award sponsored by HelpforCharities.com

* 2007 International ePhilanthropy Awards Luncheon sponsored by C.N.Wylie Group Inc.

 

 

 

Join us in Denver, Portland and Corpus Christi
www.ephilanthropy.org/etour_schedule
by ePhilanthropy Foundation

ePhilanthropy Training Tour

These trainings are packed with the most current trends in online philanthropy.
Sign up today to reserve your seat.

5/08/07 - Denver, CO

5/16/07 - Portland, OR

5/18/07 - Corpus Christi, TX


Looking ahead ...
5/31/07 - Memphis, TN

6/06/07 - Charlotte, NC new date!


 

Get a Grant for ePhilanthropy Training!
Verizon Foundation Training Grants Available
http://foundation.verizon.com/resourcecenter/

Did you know you could receive a scholarship to attend one of our upcoming eLearning courses if you work for a nonprofit organization?

The application is quick and simple.

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Made possible through the generous support of the Verizon Foundation Resource Center, these grants cover the cost of tuition for our eLearning telecourses or ondemand classes. Just a limited number remain for our spring grant program. Get going on your continuing education in ePhilanthropy right away!

Don't miss our upcoming telecourse with Ted Hart, President of the ePhilanthropy Foundation -- 
fast approaching on May 22nd.

Learn concrete tips and examples you can put to work at your organization, to add efficiency and effectiveness to your ePhilanthropy Strategy.
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Apply for a scholarship at the Verizon Foundation Resource Center and click on Training Grants in the bottom right hand corner!


 

$5 billion was given to charity online last year. Are you getting your share?
eZine Sponsor
www.networkforgood.org/npo/
by Network for Good

Sign up for Network for Good's easy, low-cost online fundraising and email tools and you will be on your way.

We offer:

  • Premium online donations service for accepting donations from your web site
  • Easy to use email messaging tool to send fundraising appeals and e-newsletter
  • Free small group training and online fundraising consulting opportunities included in your subscription to Custom DonateNow

Get started today!  Include eZine05 as the discount code and receive HALF OFF your set up fees!
415-561-7833
sales@groundspring.org

www.networkforgood.org/npo/


 

Online Fundraising for Everybody.
eZine Sponosr
http://www.firstgiving.com/?/src=ephil050107
by Firstgiving

Let us show you around Firstgiving! Join an Online Demo and we’ll show you how Firstgiving can help your supporters stay engaged with your fundraising efforts year round. See what's working for others: event fundraising, seasonal fundraising programs, grassroots fundraising opportunities, best practices and letting your supporters know about Firstgiving as a resource. For more information, visit www.firstgiving.com or email sales@firstgiving.com.


 

Internet Marketing: Are You Doing Enough?
eZine Sponsor
Internet Marketing: Are You Doing Enough?
by Blackbaud

The Internet offers unparalleled opportunities for nonprofits to better differentiate themselves, increase involvement of supporters, and operate more efficiently

 

Do you currently use the Internet to:

  • Inform and engage your potential supporters?
  • Build better relationships with your supporters?
  • Increase your donations, event registrations, members, and volunteers?

Click here to take a 25-question Internet Marketing Strategy Assessment to examine how you measure up in using the Internet to its greatest potential.


 

Raise More Money & Eliminate Time Consuming Tasks
eZine Sponsor
http://www.softerware.com/asp/referral.asp?id=984
by DonorPerfect

DonorPerfect fundraising software enables you raise more for your mission – not waste time and money on repetitive administrative tasks.

 

  • Discover which solicitation’s work and which don’t
  • Find the key people who can contribute time, money or both
  • Easily manage a host of fundraising activities
  • Automate backend processes to reduce staff burdens

For a FREE trial version, call (800) 220-8111, or visit www.donorperfect.com


 

How Cisco Doubled Email Registration Conversions
by Offering Fewer Sign-up Choices
by MarketingSherpa

83% of business professionals want more control of what newsletter content they get, while 74.5% want more control over frequency, according to MarketingSherpa data.

That’s why you have to see how Cisco Systems more than doubled registration-page conversions by largely doing the opposite -- slashing the number of choices and limiting details about a newsletter program. Plus, how they used video to turn dry product fact sheets in an enjoyable experience.


[FULL STORY]
 
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ARCHIVE
eZine 7 Issue 15: Web Visitors Want Search, Newsletters That Work, Social Networking, Internet Training
April 18, 2007
Vol. 7 Issue 15
eZine 7 Issue 14: Call for Global Award Nominations, Home Web Use Up in UK and France, A Few Good Tools, Clicking with Donors
April 3, 2007
Vol. 7 Issue 14
eZine 7 Issue 13: Email Award Winners, NTEN 2007, 10 Rules Taught, "Citizen Philanthropists" See you in LA, Indy and Detroit
March 21, 2007
Vol. 7 Issue 13
eZine 7 Issue 12: Get More from eMail, Demystifying Credit Card Processing, "New Breed"
March 6, 2007
Vol. 7 Issue 12
eZine 7 Issue 11: Evaluating Vendors, Power of the Internet Training, The Slate 60, User-Generated Websites
February 20, 2007
Vol. 7 Issue 20
eZine 7 Issue 10: Sports for Social Change Network Launched, Marketing Survey Results, Beefed Up Job Bank Available Online!
February 7, 2007
Vol. 7 Issue 10
eZine 7 Issue 9: Drive Web Traffic, Scholarships, Annual Survey, Master Trainer Deadline
January 23, 2007
Vol. 7 Issue 9
eZine 7 Issue 8: Social Networking, 2007 Survey, 3 Things To Boost Online Success, Online and LIVE
January 9, 2007
Vol. 7 Issue 8
eZine 7 Issue 7: 10 Search Engine Resolutions, American Diabetes Endorsement, 3 Tips for Pitching NYT, Three Was To Boost Online Skills
December 27, 2006
Vol. 7 Issue 7
Holiday Greetings 2006
December 22, 2006
eZine 7 Issue 6: 2007 Education Services Survey, 10 Tips for Online Success, Holiday Online Donor Tips, Join Us In Dallas and Naples FL (2007)
December 12, 2006
Vol. 7 Issue 6
eZine 7 Issue 5: Skype Volunteers, Guidestar Nonprofit Economic Survey Results, Join Us In San Francisco and Chicago
November 30, 2006
Vol. 7 Issue 5
eZine 7 Issue 4:ePhilanthropy on MySpace, $100,000 eGift, Online Fundraising Lessons, Apply To Host eTour 2007
November 14, 2006
Vol. 7 Issue 4
eZine 7 Issue 3: Designing Website for Seniors, Verizon Grants Available, Master Trainer Applications Due
November 3, 2006
Vol. 7 Issue 3
eZine 7 Issue 2: Donate or Recycle Old Computers, 10 Ways To Use Blogs, New Online ePhilanthropy Series
October 20, 2006
Vol. 7 Issue 2
eZine 7: Issue 1: Google's Philanthropy, Happy 25th To PC, Learn Online, New Service Launched, Vacouver, Philly, Seattle and Spokane
October 4, 2006
Vol. 7 Issue 1
eZine 6 Issue 26: 2006 Award Winners Announced, New Trustees Elected, Google Grants Apply Now, LA, Vancouver, Philly
September 23, 2006
Vol. 6 Issue 26
eZine 6 Issue 25: Finalists Announced, People's Choice Award Voting, Charities and Terrorism, Join us in NYC, LA and Calgary
September 8, 2006
Vol. 1 Issue 214
eZine 6 Issue 24: Unique Education in NYC, 2006 Awards, Buffett Online Again, Nonprofit Publicity Tips Online
August 24, 2006
Vol. 6 Issue 24
eZine 6 Issue 23: Savvy Online Auctions, 7 Continents Represented, Major Donors Online, Join the Cruise, Save Money
August 8, 2006
Vol. 6 Issue 23

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