ePhilanthropy eZine
The global leader in providing training to charities for the ethical and efficient use of the Internet for philanthropic purposes through education and advocacy -- http://ephilanthropy.org

Tuesday, March 7, 2006 eZine 6 Issue 13: AOL Answers Concerns, 3 Hot Marketing Strategies, 5 Limits to Productivity, Next Wikipedia?, Advanced Training In Philly, Join Us In DC & FL   VOLUME 6 ISSUE 13  
TOPICS
eZine Sponsor
Education
People
CONTENTS
AOL to roll out free e-mail to non-profits
3 Hot Strategies for Marketing Online
ADVANCE your ePhilanthropy Skills
ePhilanthropy Training in Washington, DC
HOT ePhilanthropy Training in Florida!
5 Beliefs that Limit Productivity
Trend Alert: Online Tools for Live Events
Online Fundraising Pages: Raise More Money at Your Next Event
Harness the Power of Your Donor Database to Focus Your Fundraising Efforts!
Computer Donations, Free Software, and More!
Web site aims to build nonprofit research storehouse
Job Bank: Add Your Open Position Today! New Positions Posted.
4-Day "ePhilanthropy Training at Sea" in the Western Caribbean from Miami to Key West & Cozumel MX
AOL to roll out free e-mail to non-profits
"seeking to make it "crystal clear" that nonprofit groups would have all their e-mails delivered"
http://news.yahoo.com/s/nm/20060303/tc_n...

++ ePhilanthropy eZine readers are reminded that adherence to the ePhilanthropy Code of Ethics is an important first step in securing relationships with donors and supporters online. Specifically we refer you to section B.4. of the Code.++

The decision addresses an outcry from political and civic activist groups, which said AOL's plans to charge mass senders of e-mail a fee to reduce junk mail amounted to an "attack" on the "free existence of online civic participation."

The company said that it is seeking to make it "crystal clear" that nonprofit groups would have all their e-mails delivered, including enabled Web-links and images, contrary to recent criticism in the media by advocacy groups.

Full article is available at: http://news.yahoo.com/s/nm/20060303/tc_nm/aol_timewarner_dc


[FULL STORY]
 
3 Hot Strategies for Marketing Online
Make 2006 your most profitable year ever with these top three up-to-the-minute marketing strategies.
http://www.entrepreneur.com/article/prin...
by Derek Gehl, Entrepreneur.com

2005 was a busy year for the internet. Last year more than a billion people went online, more than 250 billion searches were done, and total online sales accounted for over $170 billion (Forrester). More people than ever are turning to the internet to find--and buy--the products they need. They are also turning to the Internet in unprecedented numbers to conduct their philanthropic support.

Learn from these strategies to boost your online strategies.


[FULL STORY]
 
ADVANCE your ePhilanthropy Skills
Registration Limited to First 25 for our 6-hour seminar in Philadelphia
www.ephilanthropy.org/advanced
by ePhilanthropy Foundation

Manage Expectations, Evaluate Performance and Improve Your Online Results

Interact and learn from industry experts. Go to
www.ephilanthropy.org/advanced to learn more. This six-hour seminar offers a highly interactive setting for participants to discuss their experiences and to apply new concepts to their ePhilanthropy strategy.

Emphasis will be placed on advanced strategy, case studies, electronic contributor relationship management, fundamental online fundraising metrics and the use of data to build stronger relationships and raise more funds.

Friday, Apr. 21, 2006
8:00 AM  - 2:00 PM (lunch provided)
Greater Philadelphia Chamber of Commerce
200 South Broad Street, 7th Floor
Philadelphia, PA 19102

This training is designed for nonprofit executives and development officers who are serious about upper level ePhilanthropy strategy that works. Registration is limited to 25 participants.

Early bird registration extended to 3/15!
Register here:
www.ephilanthropy.org/advanced

Hosted by: The Arts & Business Council of Greater Philadelphia


 
ePhilanthropy Training in Washington, DC
Attend our 4 hr seminar on April 11
http://www.ephilanthropy.org/etour_sched...
by ePhilanthropy Foundation

Learn:

"ePhilanthropy 101 and Keys to Success: Developing an eCRM Strategy," presented by Chris Krackeler, Vice President of Business Development for GetActive

"Harnessing the Power of Earned Income Strategies: Marketing, Segmentation & Strategy," presented by Jordan Dossett, Creative Director for Antharia

"The Power of Storytelling in Email Campaigns," presented by Patti LaCroix, Vice President and Senior Internet Strategist for Communicopia.net

These are the latest and most powerful techniques in ePhilanthropy taught by our certified master trainers. Surround yourself with the most powerful training in the most powerful city in America.

Tuesday, April 11, 2006
8:30 a.m.-12:30 p.m.

Cafritz Conference Center
800 21st St N.W., Suite 204
Washington, DC 20001

Register Today! www.ephilanthropy.org/etour_schedule

Hosted by Get Active


 
HOT ePhilanthropy Training in Florida!
Attend one of our 4 hr seminars in Gainesville and Tampa in April
http://www.ephilanthropy.org/etour_sched...
by ePhilanthropy Foundation

Two very distinct towns. Two very distinct trainings.

Gainesville, FL - 4.19.06

Enjoy the beautiful botanical scenery of
Gainesville, FL -located in North Central Florida and just a short drive from both the Gulf of Mexico and the Atlantic Ocean

Register today and learn:

  • “ePhilanthropy 101 & Keys to Success: Developing an e-Customer Relationship Management Strategy,” presented by Chris Krackeler, Vice President of Business Development for GetActive
  • “Major Online Gifts From Seniors,” presented by Kristen Schultz, Senior Vice President of Crescendo Interactive
  • “The Intersection Between Electronic Charitable Solicitation and State and Federal Legal Regulation,” presented by Richard Newman, Attorney with Arent Fox

Tampa, FL - 4.28.06

Held at the prestigious Poynter Institute in the St. Petersburg area, this training is sure to knock your socks off. Receive a free tour of the Poynter Institute following the training.

Register today and learn: 

  • "ePhilanthropy: Where Technology and Philanthropy Meet", presented by Chris Krackeler, Vice President of Business Development for GetActive
  • "Cast Your NET, Catch More Fish: Effective Internet Strategy For Your Nonprofit", presented by Allan Pressel, CEO of Charity Finders
  • "From Identification to Stewardship: How the Internet Has Changed the Game ", presented by David Lawson, President of Kintera, Inc.

Register and learn more at: www.ephilanthropy.org/etour_schedule


 
5 Beliefs that Limit Productivity
And How to Overcome Them
http://www.microsoft.com/atwork/getworkd...
by Sally McGhee, Consultant and Productivity Expert

In this article, Sally McGhee covers the following:

1. There's Too Much Information Coming at Me Too Fast

2. I Have to Keep Everything

3. Organization Cramps My Freedom and Creativity

4. There's Not Enough Time in the Day!

5. It Takes Too Much Time to Get Productive


[FULL STORY]
 
Trend Alert: Online Tools for Live Events
Sponsor of This Issue of the ePhilanthropy eZine
www.auctionpay.com/resources
by Auctionpay

Auctionpay has helped thousands of nonprofits utilize the Internet to supplement or replace traditional methods of inviting and registering guests and donors for fundraising events. Cost-effective ideas include sending save-the-date notifications, invitations and reminders via email with a link to your web site for online registration. Auctionpay will show you how.  Sign up for our newsletter and learn more at http://www.auctionpay.com/ed_center/online-tips/online-tips.aspx.

Auctionpay products and services are easy to use, improve donor experiences and help increase revenue. Visit www.auctionpay.com for tips, white papers, product demos and more. Contact us at info@auctionpay.com.


 
Online Fundraising Pages: Raise More Money at Your Next Event
Sponsor of This Issue of the ePhilanthropy eZine
http://www.firstgiving.com?/src=ephil030...
by Firstgiving

Firstgiving pages make online fundraising easy, and they help your supporters raise more money for you and have fun doing it.
Take the hassle out of fundraising and reach more donors with Firstgiving's online fundraising pages.

Firstgiving pages are perfect for your Walkathon or other pledge-based event, and they are a great way to jumpstart grassroots fundraising.  Using our pages allows fundraisers to reach more potential donors than they would using only offline methods.  A recent case study showed that fundraisers who use our pages raise 2.5 times more than those who don't. 

We also provide online event registration.  Our tools are incredibly easy to use and are available for one, low flat annual subscription fee.  Visit us and let us help you help others: firstgiving.com


 
Harness the Power of Your Donor Database to Focus Your Fundraising Efforts!
Sponsor of This Issue of the ePhilanthropy eZine
http://www.softerware.com/asp/referral.a...
by Donor Perfect

An unlimited number of constituent attributes can be tracked using DonorPerfect fundraising software. These powerful codes can be used to:

*   Easily target solicitations to the right prospects,
*   Filter records for reporting to discover and cultivate hot prospects
*   Track donor relationships, such as employers, family members and associates.

Understanding these relationships can improve the effectiveness and success of your fundraising campaigns!

For a FREE trial version, please call (800) 220-8111, or click here:
http://www.softerware.com/asp/referral.asp?id=695


 
Computer Donations, Free Software, and More!
Sponsor of This Issue of the ePhilanthropy eZine
http://www.charityadvantage.com/index.as...
by Charity Advantage

Free Membership Includes the Following Products and Services: Apply for Computer Donations (IBM and Dell), Free Software Downloads (Over 500 Titles!), Online Fundraising Resource Center, Technology Consulting, News and Education.

Members Can Also Receive a Professional Website, Online Donations, Donor/Member Management Software, List Management Software, Volunteer Recruitment and Management, Events Management Software; Bulk Mailer Software, Website Content Management Software, Members Only Area, Chatrooms and Discussion Forums, Shopping Cart, Website Marketing and Promotion, Web Hosting, Email Management and More!

CharityAdvantage improves technology and builds networks within nonprofits. Join over 26,000 CharityAdvantage members!

Click Here to Apply for Free Membership


 
Web site aims to build nonprofit research storehouse
Successor to Wikipedia?
http://www.macon.com/mld/macon/business/...

Digital Universe seeks to improve on the ground broken by Wikipedia, the online encyclopedia that allows anyone to contribute and edit articles. Wikipedia's volunteer model offers an impressive body of content, boasting 1 million articles in English on everything from art deco to nuclear physics.

But Wikipedia's open system has also led to the publication of fraudulent articles, and authors sometimes have undisclosed conflicts of interest, critics have charged.

Instead of relying on anonymous volunteers, Digital Universe will pay experts, mostly academics, to write encyclopedia articles and to round up outside video, audio, online chats and other resources.

Full article available at: http://www.macon.com/mld/macon/business/technology/14028263.htm


 
Job Bank: Add Your Open Position Today! New Positions Posted.
Reach 21,000+ Subscribers to the eZine
http://www.imakenews.com/ephilanthropy/i...

View positions posted to the ePhilanthropy Job Bank at:
http://www.imakenews.com/ephilanthropy/index000033520.cfm

To place your job announcement in the next issue, please use the online form at:
http://acteva.com/go/jobbank

For additional information, please call 877-536-1245 with any questions or send an e-mail to jobbank@ephilanthropy.org


 
4-Day "ePhilanthropy Training at Sea" in the Western Caribbean from Miami to Key West & Cozumel MX
Total cost: $489 per person double occupancy, book before March 31 and receive $50 onboard credit

This relaxing atmosphere is perfect for allowing you to learn the latest ePhilanthropy techniques and practices from the three Master Trainer level instructors who will be on board. Leave your cares behind as you spend four days cruising and learning in the Western Caribbean. Additionally you will be able enjoy the beaches, shopping and sights along the ports of call.

Your reservation can be secured by calling 877-536-1245 x 3.
Please note the number of cabins available on this cruise are limited, call as soon as you can to reserve yours.
Itinerary
 

4-Day "ePhilanthropy Training at Sea" in the Western Caribbean from Miami to Key West & Cozumel MX

Your reservation can be secured by calling 877-536-1245 x 3.

Cultivate Prospects :: Build Relationships :: Raise Money

Effective Strategies for Online Philanthropy

Sailing on: Monday, November 13, 2006 @ 4 PM from Miami
Returning on: Friday, November 17, 2006 @ 7 AM at Miami
Ship: Carnival Cruise Ship -- "The Fascination"
All Rooms Are Category 6A Riviera Ocean View Cabins (see map below) 
 
Deposit Due by March 31: $150* to hold your room (fully refundable up to August 16th)
Remainder Due by September 1: $ 339*, includes room, all meals, taxes and fees, it does not include any shore excursions you may decide to book on your own.
Total cost: $489 per person double occupancy ($933 per person if you want the entire cabin to yourself or bring a friend or family member with you, a third and fourth person can be added to the cabin for an additional $255 per person - but remember the cabins are most comfortable with just two people) 
 
SPECIAL: If you sign up and pay your deposit before March 31st you will receive a $50 per person on board ship credit, based on double occupancy  ($100 per person single occupancy) at no additional charge which you may use towards Carnival bathrobes, Internet access in the business center, onboard 'adult beverages', a bottle of wine and/or onboard credits to spend on your Cruise.
 
Once you have booked your cruise click here to book your Air travel to Miami.
 
++All reservations are for outside ocean view cabins, all who register for the ePhilanthropy Training at Sea will have cabins near each other++
 
Your reservation can be secured by calling 877-536-1245 x 3.
Please note the number of cabins available on this cruise are limited, call as soon as you can to reserve yours.
 
Note: If you wish to have double occupancy you should have the reservation details available for the person you are sharing your cabin with. If you wish to be paired with someone for double occupancy, please understand this cannot be guaranteed by the Foundation but we will do all we can to find someone to share the cabin with you.
 
* Rates (U.S. dollars) are per person, based on double occupancy. Optional air transportation are additional for all guests. Rates are subject to availability and may change without prior notice. Restrictions apply.

In addition to the latest techniques in ePhilanthropy taught at the seminars held onboard by ePhilanthropy Master Trainers, all  registrants receive:

  • Complete set of trainers' presentations provided by email immediately following the eTour
  • The ePhilanthropy Code of Ethical Online Philanthropic Practices, guidelines for the ethical use of the Internet for fundraising
  • The ePhilanthropy Foundation's Tips for Online Giving, a checklist for donors to ensure safe and secure online transactions
  • Subscription to the ePhilanthropy eZine, the Foundation's bi-weekly electronic publication filled with ePhilanthropy news, research and tips
  • Subscription to the ePhilanthropy ListServe, the Foundation's electronic discussion forum for ePhilanthropy professionals
  • $10 discount coupon for an ePhilanthropy eLearning class available through the Foundation's eLearning website

This relaxing atmosphere is perfect for allowing you to learn the latest ePhilanthropy techniques and practices from the three Master Trainer level instructors who will be on board. Leave your cares behind as you spend four days cruising and learning in the Western Caribbean. Additionally you will be able enjoy the beaches, shopping and sights along the ports of call.

Your reservation can be secured by calling 877-536-1245 x 3.
Please note the number of cabins available on this cruise are limited, call as soon as you can to reserve yours.
 
 
Notes
Mon Miami, FL   4:00pm
ePhilanthropyGroup Dining Together
// Meet Master Trainers
Tue Key West, FL 7:30am 2:00pm
Enjoy Key West During the Day
Late Afternoon Training Session At Sea
Wed Cozumel, Mexico 12:00pm 6:00pm Enjoy Cozumel!!
Thu Fun Day And Education At Sea    
Morning Relaxation Time At Sea
Afternoon Training Session At Sea 
 
SPECIAL EXCLUSIVE FOR CRUISE ONLY--
"Innovative ePhilanthropy
Strategy Session"
Fri Miami, FL 7:00am   Depart
 
 
Fascination - Riviera Deck
Fascination - Riviera Deck Plan

 

 
 
 
 
 
 
 
 
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ARCHIVE
eZine 6 Issue 12: Study: Internet Effectiveness, 12 P.R. Myths, Be More Productive, Advanced Training, The E-Cruise!
February 21, 2006
Vol. 6 Issue 12
ePhilanthropy Job Bank
February 20, 2006
eZine 6: Issue 11: Caribbean Training, Advanced Training Philadelpia, Netherlands Most Generous, Rosy Forecast for 2006 Online Giving
February 7, 2006
Vol. 6 Issue 11
eZine 6 Issue 10: More Women Than Men Go Online, Wealthy Give Less, 55% of USA Teens Volunteer
January 23, 2006
Vol. 6 Issue 10
eZine 6 Issue 9: TIME Mag Honors Philanthropy, Aussies see Record Appeals, IRS 2006 Rates, Yahoo using "Web Beacons"
January 10, 2006
Vol. 6 Issue 9
eZine 6 Issue 8: 5 Search Engine Secrets, 53% Increase In Online Donors Since January
December 19, 2005
Vol. 6 Issue 8
eZine 6 Issue 7: The Council for Advancement and Support of Education (CASE) Endorses ePhilanthropy Code of Ethics, Federal Funds Available, Ten Online Tips, Join Us In Charlotte
December 6, 2005
Vol. 6 Issue 7
eZine 6 Issue 6: Improve Your Site Navigation, Digital Book Available, 2006 Education Survey, Try Another Search Engine
November 28, 2005
Vol. 6 Issue 6
2006 ePhilanthropy Education Services Survey
November 22, 2005
eZine 6 Issue 5: Annual Online Holiday Giving Guide, Become Your Own Publicist, Promote Business With Google
November 15, 2005
Vol. 6 Issue 5
eZine 6 Issue 4: ADAPE Australasia Endorsement, 9 Steps Nonprofit Accountability, Email Deliverability, SMS From E-Mail
November 1, 2005
Vol. 6 Issue 4
The Top 40 Experts in ePhilanthropy
October 25, 2005
eZine 6 Issue 3: Real Time Internet, 5 Reasons For Building A Global Site, Panalists Needed For Toronto, Online Learning Event
October 18, 2005
Vol. 6 Issue 3
eZine 6 Issue 2: New Trustees Elected, Effective Online Systems, 5 Steps To Improving Subscriptions, Become a Panelist In Toronto
October 4, 2005
Vol. 6 Issue 2
SPECIAL ISSUE: "And the Winners Are.." -- 2005 International ePhilanthropy Awards Handed Out In NYC Today
September 22, 2005
Vol. 1 Issue 171
eZine 6 Issue 1: NetworkforGood Merges with Groundspring, 13 Tips for Web Design, $1 Billion+ Donated for Katrina Relief
September 20, 2005
Vol. 6 Issue 1
eZine 5 Issue 25: Huge $$ Katrina Support Via Internet, 3 Lessons Learned (Katrina), 8 Tips To Be Senior Friendly, Remembering 9-11-01
September 6, 2005
Vol. 5 Issue 25
SPECIAL EDITION: Finalists Announced For International ePhilanthropy Awards
September 1, 2005
eZine 5 Issue 24: Ten Rules of ePhilanthropy Success, Improving Web Copy, Resize Web Pictures, Register for Fall ePhilanthropy Training
August 23, 2005
Vol. 1 Issue 164
eZine 5 Issue 23: Integration/eCRM, Internet Critical To Fundraising, Corporate Partnerships
August 9, 2005
Vol. 1 Issue 163

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