Article from ePhilanthropy eZine ()
April 3, 2006
MAJOR DONORS BOOK RELEASE PARTIES
www.acteva.com/go/ebook
by ePhilanthropy Foundation



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Book Highlights:

 

·          Internet Strategy for Major Donor Fundraising

 

·          Prospect Research

 

·          International Strategies

 

·          Performance Measures

 

·          Privacy Principals and Ethical Practice

 

 

Major Donors : Finding Big Gifts in Your Database and Online is designed to help nonprofit managers, staff, and volunteers develop Internet and database prospecting strategies as an integral part of their overall fundraising plans. Citing real-world successes and failures from organizations around the world, this practical manual provides for successful donor communication and major gift solicitation to anyone active in the nonprofit community. This book is a valuable tool applicable to every part of the nonprofit sector. 

 

 Note: these events are not fundraisers

 


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