February 3, 2003
Take The Contributer Relationship Management Survey
Survey Data Collection Ends February 15 and Win a Box of Chocolate!!
http://www.beaconfire.com/crmsurvey
Those of you who have read Fundraising On The Internet: the ePhilanthropy Foundation.Orgs' Guide to Success Online will be familiar with Shirley Sexton's chapter on Contributor Relationship Management. (If not, read chapter 23 asap!)
Chapter 23 was based on a survey and report written by Sexton, Director of Internet Marketing at Easter Seals, in 2000. That survey is now being repeated, for an updated view of the sector's use of CRM, and we invite you to take part in this important effort.
The ePhilanthropy Foundation is partnering with Shirley Sexton, and Beaconfire Consulting to gather the data necessary to develop and update to Shirley Sexton's 2000 report "Contributor Relationship Management: How Nonprofits Can Harness the Power of Technology to Build One-to-One Relationships."
The survey and the 2000 version of the report are located at: http://www.beaconfire.com/crmsurvey . The updated full report will also be made publicly available through a future issue of the ePhilanthropy eZine.
Note that your survey response will not be used for marketing purposes by the ePhilanthropy Foundation, Shirley Sexton or Beaconfire Consulting.
Please help us in this effort by completing the survey today at http://www.beaconfire.com/crmsurvey
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