New Cisco Study Reveals Peak Internet Traffic Increases Due to Social Networking and Broadband Video Usage
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Cisco Visual Networking Index Study Finds Today's Average Global Broadband Connection Generates 11.4 Gigabytes of Internet Traffic per Month.
Cisco announced new findings from the Cisco® Visual Networking Index (VNI) Usage research effort that confirms service provider networks are carrying a significant amount of visual networking traffic, with more than one-third of the average global broadband connection supporting video, social networking and collaboration applications each month.
This new Cisco VNI Usage study provides quantitative insights into current activity on service provider networks during the third quarter of calendar year 2009. The research effort is a cooperative program between Cisco and a group of more than 20 service providers worldwide who share their anonymous, aggregated network usage data to help them analyze network usage trends, anticipate infrastructure changes, and develop future architectural guidelines.
Participating service providers are serving millions of residential subscribers from around the world and represent the mobile, wireline, and cable segments throughout North America, Latin America, Europe, Asia Pacific and various emerging markets.
This new study, focused on actual network traffic, complements the Cisco VNI Forecast and Methodology, 2008-2013, which offers projections for future network growth. Updates to the usage data are planned for the future as a means to measure changes in overall traffic patterns.
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