Banking Industry Focus
Affect of Wait Times on Affluent Customers
by Brickstream Business Consultants
Long wait times can have a dramatic impact on wealthy customers. This was clearly demonstrated by comparing two branches on the west coast only a few miles apart. The first branch boasts affluent customers whose deposits are six times the average at $65,000 per customer. The second branch has a more average deposit rate.
[FULL STORY]
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Retail Industry Focus
The Conversion Rate Myth
by Craig Thompson
Selling in retail requires quality execution that can be divided into two distinct steps
1) getting potential customers in the door; and
2) ensuring that they had a positive shopping experience and made a purchase.
Great locations and great marketing campaigns that bring people into your store are not enough. Retailers must pay close attention to how shoppers interact with their stores and with their employees if they are going to maximize sales.
[FULL STORY]
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Brickstream Results
Fleet Case Study
Prior to its merger with Bank of America, Fleet was the seventh largest financial holding company in the United States. Its network included 1,460 branches with over $190 billion in assets, and served 20 million customers. As a recognized leader in merger and acquisition integration, Fleet’s growth had been historically through acquisition. Economies of scale and efficiencies along with expense control drove shareholder value.
[FULL STORY]
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Brickstream In The News
Bank Queue Times Slashed in Portsmouth
http://www.mediacentre.lloydstsb.com/med...
Lloyds TSB released this press announcement to share the remarkable results they have generated with Brickstream.
New customer monitoring technology called Brickstream being tested in the Commercial Road Lloyds TSB branch in Portsmouth has helped to cut customer queuing times by 14 per cent with 69 per cent of customers now being served in under two minutes.
[FULL STORY]
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Activities and Events
http://www.brickstream.com/about/about.p...
Brickstream presents, exhibits, and sponsors at a number of banking and retail events throughout the year. Upcoming activites include Brickstream's participation at the GMT Planet User Conference and the BAI Retail Delivery Systems Expo. Read this artice for full details about our upcoming events.
[FULL STORY]
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