May 1, 2006
Brickstream Welcomes New Business Consultant
The Value of Business Consulting
by Jon Amsler
Customers
are often asked to purchase professional services from a vendor during the
implementation of a new process, technology, or piece of equipment. While a standard practice, customers may
wonder why they are being asked to pay for this service. In most cases, a customer will find that
using the vendor’s consulting expertise brings excellent results.
The
consulting furnished by a vendor is driven by key benefits for both the
customer and the vendor. For the
customer, the vendor’s business consultant has expertise or access to expertise
in the specific area of implementation.
This expertise usually goes far beyond the typical knowledge of the
implementation and results in great value.
For the vendor, the business consultant has refined project management
skills and processes and understands the implications of your implementation. This greatly decreases the project timeline
and increases the chance of success.
This focus
on business problems leads them to find solutions in any business setting and
because the consultant handles many projects and clients, they have the breadth
of knowledge to select the approach that is best for your company. Using past knowledge and experience, the
consultant then draws new ideas, approaches, or processes into the completion
of the project. Think about the eye
surgeon. Specialization allows him to
routinely fix cataracts efficiently and better than a general surgeon.
Business
consultants have a broad view by nature and are willing to share expertise
beyond the current implementation. For
example, a business consultant implementing a software solution may have
contacts with possible new clients for the customer or have knowledge about new
logistics practices from his previous implementations. Further, most business consultants provide
service, time, and assistance far beyond the scope of an engagement. In fact,
the ability to provide solutions quickly can be viewed as a value in itself.
Vendors
offer consulting services to assure successful implementation in addition to
the more obvious profit motivations.
Most projects fail due to process and project management failure. The business consultant has, at a bare minimum,
superior project management skills.
More importantly, those project management skills and processes have
been refined around the specific implementation of the vendor. The business consultant knows what steps are
absolutely necessary, how long they will take, and quickly sees roadblocks or
efficiencies. By working
hand-in-hand with the customer’s project or program management team, the
consultant can help assure success.
Additionally, the vendor’s consultant is strongly motivated toward
success because he wants the reference from the customer, additional sales,
and is eager to move on and help the next client.
The
professional services provided by vendors benefit all parties involved. The inherent motivation to make the customer
successful drives the consultant to provide high value through sharing
expertise and providing refined project management skills. While always wise to compare the cost of
this service to doing it internally, most customers will find that it is money
well spent.
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