Understanding the options that are available is critical in any decision-making process.  Combined with the announcement of the Brickstream Store Sales Conversion Improvement (SSCI) solution for Retail, this article will outline the standard deployment options that are available for the SSCI solution.  Currently, Brickstream offers two standard deployment options for the SSCI solution, a hosted reporting model and a hosted data feed model.  

Brickstream understands that some companies today simply cannot afford the costs typically associated with deploying enterprise-level software solutions.   In response, Brickstream offers SSCI in a hosted reporting model for customers where store traffic data is collected, aggregated, analyzed and archived at the Brickstream data center.  Utilizing our robust Business Intelligence (BI) reporting platform, customers have access to the power and flexibility of an enterprise-level reporting and analytics solution for a fraction of the cost. 

Additionally, Brickstream realizes that some companies may have previously made significant investments in BI technologies and desire a solution where the store traffic data is fed to them on a scheduled basis.   For these companies, Brickstream offers SSCI in a hosted data feed model.  The data feed model is also a hosted solution where store traffic data is collected, aggregated, analyzed and archived at the Brickstream data center.  At regularly scheduled intervals, Brickstream securely submits the traffic data to the customer. 

“Providing flexibility in our solution offerings is paramount toward building and supporting a broader customer base” said Chris Tyner, Product Manager. “The hosted reporting model allows customers to obtain an enterprise-level reporting and analytical store performance solution that they may have considered previously unattainable whereas the hosted data feed model allows companies to obtain valuable store performance information while leveraging existing investments.” 

It should be noted that outside of the standard deployment models outlined above, Brickstream has the capabilities to support other deployment models based on customer needs. 

About Brickstream

Brickstream provides BehaviorIQ™, the only automated customer behavior measurement technology that continuously captures, transforms and analyzes in-store customer behavior.  Brickstream retail offerings include Store Sales Conversion Improvement, Store Layout and Design Testing and Front-line Service Management solutions.  Brickstream helps retailers improve the customer experience and drive profitable sales growth through more effective sales, service, and marketing strategies.  The Brickstream Solution was developed over a period of nine years and is protected by numerous patents. Brickstream serves retailers, retail banks, and consumer packaged goods manufacturers throughout North America and Europe.