Brickstream Corporation, a leading provider of automated in-store customer behavior measurement solutions, recently received Distinguished and Merit Awards from the Atlanta Chapter of the Society for Technical Communication (STC).  The Society sponsors the technical publications competition to determine, recognize, and encourage excellence in communication through printed media and honors technical writers and editors who set the standards for published technical communication. 

Brickstream received two Merit Awards. The first Merit Award was for its Dashboard Users Guide. The second Merit Award was for its White Paper, The Value of Delivering a Better Branch Experience.  Brickstream also received a Distinguished Award for The Value of Delivering a Better Branch Experience white paper, making it automatically eligible for the International Technical Publications Competition (ITPC).

The publications were evaluated for such qualities as production, design and typography, copy editing, content and organization, and graphics.  In addition, winning publications met the stated purpose for the intended audience.

“Brickstream congratulates its technical writers, product managers, communications team and vendors for delivering effective and creative communications for our target audiences,” said Tom Chmielewski, Vice President of Marketing and Product Management.

About STC

STC is an individual membership organization dedicated to advancing the arts and sciences of technical communication. It is the largest organization of its type in the world. Its 18,000 members include technical writers and editors, content developers, documentation specialists, technical illustrators, instructional designers, academics, information architects, usability and human factors professionals, visual designers, Web designers and developers, and translators - anyone whose work makes technical information available to those who need it.

About Brickstream

Brickstream provides BehaviorIQ™, the only automated customer behavior measurement technology that continuously captures, transforms and analyzes in-store customer behavior. Brickstream helps retailers improve the customer experience and drive profitable sales growth through more effective service, marketing and sales strategies.

The Brickstream Solution was developed over a period of nine years and is protected by numerous patents. Brickstream serves retailers, retail banks, and consumer packaged goods manufacturers throughout North America and Europe.