BMW of Peabody eVIP News
April 2012
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CONTENTS
Now on DriveLiveTV: The 2012 BMW X5
Employee Spotlight
Tech Tips
Experience the Signature Elements of BMW
BMW Takes on the Nürburgring
BMW Certified Pre-Owned Special Offer
BMW Recaptures Luxury Sales Throne Behind New 3 Series
Extraordinary Lease Opportunity This April!
Certified Pre-Owned Special
Profiles in Achievement Award Winners
Headache-Inducing Foods
Make Your Job Work for You
Sign up for Some Fun in New England
Vehicle Profile: The 2012 BMW Z4
Vehicle Profile: 2012 BMW ActiveHybrid 5
BMW Value Service
Detail Special
Spring Works Special
Spring / Summer Tire Sale
Lifestyle Clothing Special
Lease a 2012 BMW 328i Convertible for $459*/month plus $1,000 Lease/APR Credit available
Certified Pre-Owned Special
BMW Group History
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Employee Spotlight
Joe Tammaro--Shop Foreman


Meet Joe Tammaro, our Shop Foreman and a BMW Master Technician.  Joe just reached his 30th anniversary with the BMW Brand and we couldn't be more proud of him.  Read on to learn more about Joe and be sure to stop by and congratulate him on his very special achievement!
 
How many years have you been in the auto industry?
I've been with BMW for 30 years.  I graduated from the Galileo Galilei in 1976 and from there I headed to Australia to work for British Leyland.  I came to America in 1980 and worked for Alfa for a short time before I went to work at Foreign Engine in Everett which was bought by Peabody Motor Sports and became BMW of Peabody!
 
What do you like best about working at BMW of Peabody?
I like the people, the product and my long time customers!
 
What's your favorite BMW and why?
My favorite BMW is the Z8-it reminds me of an older exotic car, but with modern technology.
 
What do you like to do when you aren't working?
I like to play soccer and I love to garden.  I mostly garden vegetables, but I have many fruit trees and grape vines.

 
Tech Tips
Helpful Tips from our BMW Service Department


It's that time of year...time to start thinking of vacations and summer road trips!  This news means that it's also time to do a visual inspection of your tires.  Winter driving and rough roads can have a huge impact on the condition of your tires.  A good practice is to do a walk around every few weeks and perform a visual inspection of your tires.  You should look for any uneven edge wear, sidewall cuts and bruises, and protrusions from the side wall, which is usually caused by hitting a nasty pothole--we've all done that!
 
Along with a visual inspection, take notice if your BMW shakes or if the steering favors left or right while driving at highway speeds.  These are signs of a car that needs a wheel balancing or a 4 Wheel Alignment.
 
Lastly, proper inflation is extremely important.  An overinflated or under inflated tire can lead to accelerated tire wear, poor handling and reduced fuel economy.  If you have any questions or concerns please feel free to come by or give us a call ( 978.538.9900).  We are more than happy to assist you.
 
Safe Driving!

 
Certified Pre-Owned Special
2008 BMW 135i Convertible


$27,300
#F8586
 
Certified Pre-Owned BMW 135 with 36,085 miles.  Titanium Silver Exterior with Black Leather Interior.  Automatic Transmission.  Air Conditioning.  Aluminum Wheels.  Auto-Off Headlights.  HID Headlights.  Keyless Start.  Leather Seats.  On-Board Communication System.  Pass-Through Rear Seat.  Premium Sound System.  Rear Wheel Drive.  Rollover Protection System.  Trip Computer.  Navigation System.  Heated Seats and much more!  For more information click here!

 
Lease a 2012 BMW 328i Convertible for $459*/month plus $1,000 Lease/APR Credit available
With the top down, it won't be the wind taking your breath away.


Drop the top, and you'll instantly know what it means to be blissfully free. With a direct-injected, twin-turbo six, planted inside a sleek body–the BMW 3 Series Convertible has been designed to elevate driving to a liberating level.
 
Click "Full Story" for details.

[FULL STORY]
 
BMW Group History
Facts About the Group Behind the Ultimate Driving Machine


1985: DIE BMW TECHNIK GmbH~
BMW Technick GmbH was set up as a think tank specifically released from the obligation to create products for volume production.  Free from the constraints of everyday routine, it brings together some of BMW's best designers, engineers and technicians in realizing ideas and concepts for BMW vehicles of the future.  One of the first major projects of BMW Technik GmbH was the Z1 Roadster, which went into small-scale production in 1988.
 
1994: PURCHASE OF THE ROVER GROUP~
In order to expand rapidly and gain a presence in market segments in which it had not previously been involved, BMW purchased the British-based Rover Group, with the active brands Rover, Land Rover, MINI and MG.  In addition to modernizing the plant, the task for the next few years was to rejuvinate the product lines.

 

Now on DriveLiveTV: The 2012 BMW X5

Whether you’re a fast-road fan of the Autobahn or a nature-loving member of the Audubon, the 2012 BMW X5 xDrive SAV series is sure to inspire your driving passion.
[FULL STORY]
 
Vehicle Profile: The 2012 BMW Z4
Sculpture at speed.

Photo: The 2012 BMW Z4
Tracing its design heritage back to the storied BMW Z8 (itself an evocation of the milestone BMW 507 of the 1950s), the new 2012 BMW Z4 two-seat Roadster fulfills the mandate of every premium roadster: To surround you in absolute comfort while delivering the ride of your life. This year, the Z4 lineup matches precise handling, robust power and supreme luxury with exceptional efficiency, thanks to the addition of an all-new TwinPower turbo inline four-cylinder base.
[FULL STORY]
 
Vehicle Profile: 2012 BMW ActiveHybrid 5
Green means go.

Photo: 2012 BMW ActiveHybrid 5
The world’s benchmark sport sedan breaks new ground with the introduction of the 2012 BMW ActiveHybrid 5—a model that manages to boost power and performance over its 535i Sedan stablemate, while shifting into the green band of efficiency. For all of its eco-friendly credentials, the ActiveHybrid 5 stays true to its BMW heritage, surpassing the competition in driver engagement, build quality, and interior refinement.
[FULL STORY]
 

BMW Recaptures Luxury Sales Throne Behind New 3 Series
Automaker Wins Latest Chapter of Luxury Battle with Strong February Sales


After falling behind Mercedes-Benz in sales in January, BMW did not waste any time reclaiming its title of luxury-sales king.  Boasted by the debut of the all-new 2012 BMW 3 Series in February, the brand posted a 29.2-percent sales increase compared to the same month last year, racing past its long-time Bavarian competitor, Mercedes-Benz.
 
With 8,103 units rolling off of BMW dealership lots in the United States, the BMW 3 Series saw a 66.3-percent sales jump in February year-over-year.  Though the 2012 BMW 3 Series didn't go on sale until mid-February, combined 3 Series sales still topped the Mercedes-Benz C-Class by 2,863 units.  Elsewhere, Audi's total U.S.sales barely topped sales of the BMW 3 Series alone, with 8,531 Audi's sold last month.  Meanwhile, Japanese automaker, Lexus, tallied just 16,882 in sales, falling far short of the 21,204 units moved by BMW.
 

[FULL STORY]
 
Extraordinary Lease Opportunity This April!
Great Lease Options for 2011 328i xDrive Sedans


For the month of April only, lease a new 2011 328i xDrive Sedan for just $328 a month for 30 months.  BMW Financial Services will make your first two payments and you'll receive $2,500 in build out cash!  Stop by today and check out our great selection of 2011 328i xDrive Sedans!  For more information click here!
 
**Offer ends 4/30/2012

 
Profiles in Achievement Award Winners
Please join us in congratulating our Profiles In Achievement award winners.  The PIA honor is awarded to BMW sales people who have achieved the top volume levels and top customer satisfaction ratings in the nation.  The following BMW of Peabody employees were recognized for their outstanding performance and contributions in 2011:
 
Gold Winners: Alex Dytko, Chris Blasczak, Kevin Nguyen, Ed Dehority, and Frank Lopez
 
Silver Winners: Jamie McCoy and Michael Bonacorso
 
Way to go, guys!
 

 
Sign up for Some Fun in New England
Join a local club or organization and fill your calendar with events and activities.

Photo: Sign up for Some Fun in New England
The New England region offers plenty of social clubs for you to get involved in, no matter what your personal interests. Whether you enjoy playing a challenging game of chess or exploring the roads of Vermont on your bike, share your passion with old and new friends alike.
[FULL STORY]
 
Certified Pre-Owned Special
2009 BMW X5


$39,920
#U8641
 
Certified Pre-Owned BMW X5 with 44,062 miles.  Space Gray Exterior with Black Leather Interior.  Automatic Transmission with Manual Mode.  All Wheel Drive.  Heated Seats.  Navigation System.  Panoramic Sunroof.  Premium Sound System.  Privacy Glass.  Running Boards.  Satellite Radio.  Trip Computer.  MP3 Player.  Rollover Protection System.  Speed Sensitive Wipers and much more!  For more information click here!

 

BMW Certified Pre-Owned Special Offer

Click "Full Story" for details.
[FULL STORY]
 
BMW Value Service
Ultimate service at an affordable price.

Photo: BMW Value Service
At BMW, automotive excellence is a way of life. When you make the investment to buy a BMW, you certainly want it to stay in top form for years to come. Now, BMW offers Value Service to ensure just that.
[FULL STORY]
 

Experience the Signature Elements of BMW
Classic designs offer timeless quality for every generation of drivers.

Photo: Experience the Signature Elements of BMW
Rather than conform to fleeting fads and short-lived trends, BMW has maintained a strong, consistent style year after year. BMW vehicles evolve, yet the philosophy that “form should always follow function” remains. Classic elements, such as the long hood and short overhangs, are engineering staples that provide an impressive canvas on which model-specific details can shine.
[FULL STORY]
 
BMW Takes on the Nürburgring
All vehicles are tested on the most challenging track in the world.

Photo: BMW Takes on the Nürburgring
The Ultimate Driving Machine® needs the ultimate testing ground—one like the Nürburgring, the most challenging racetrack in the world.
[FULL STORY]
 
Headache-Inducing Foods
Try avoiding these common triggers.

Photo: Headache-Inducing Foods
From tension headaches to migraines, there are many varieties of head-pounding pain. And although several different triggers may be to blame, like stress and allergies, some experts believe that certain foods can cause headaches in some people. "It is not unusual at all for food to trigger migraines or other types of headaches," says Noah Rosen, MD, Director of the Headache Institute at North Shore-LIJ Health System in Long Island, New York.
[FULL STORY]
 
Make Your Job Work for You
Tips for climbing the career ladder.

Photo: Make Your Job Work for You
Whether you love your job or it’s a necessary stepping stone on the way to bigger and better things, there are always ways to get ahead at the office. These simple suggestions will help you make the right impression and increase your odds of achieving your dream career.
[FULL STORY]
 
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