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Letter from the Chairman
Who will be THE Sole Survivor? Who’s on your Team?

For an astounding 11 years and 22 seasons, many have watched Survivor reality television game show host Jeff Probst ask one question time and again, “Who will be THE sole survivor?” The most important part of the “game” Survivor isn’t really about what you do; it is how you play and who you know that counts. This is also true in “real life.”

It is important to develop significant relationships, to build trust and to know who “has your back” at all times—especially with your bank. As you work hard to provide for yourself and/or your family, do you know who has your back?

For instance, when John and Judy were vacationing in Texas, John found the car of his dreams. A classic, mint condition 1966 Shelby Cobra. Not everyone would understand his passion for this piece of history, but his lender Mike did. John and Judy were longtime customers of Better Banks and were confident that Mike would help them drive home in style. Because of the relationship they had built with him, and the intimate understanding Mike had of their financial position and personal passions, with a simple phone call he was able to help make John’s dream come true while still in Texas.

In another case, Lisa, who recently finished her college degree and landed her first job, found a home that would be perfect for her. Lisa has been a customer since high school and built a relationship with the bank and her lender, Amanda. In many circumstances a larger, national bank would not even consider Lisa’s application for a mortgage, but due to her longevity as a customer, Lisa’s risk assessment was lowered and Better Banks was able to help her purchase her first home. Another dream made a reality.

It is crucial that you trust your bank and your banker, and we at Better Banks want you to know we are there for you and that you are not alone in your challenge to not only survive but also thrive. From day one, Better Banks has focused on building relationships with those in the communities we serve and meeting their unique needs. Even as technology comes into play and has evolved banking practices (online banking, online bill pay, mobile banking, etc.) there is nothing more important than knowing you have a personal relationship with your banker and that he or she is available and ready to assist you however possible.

From basic checking and savings accounts to investment accounts that provide future financial security, we offer a wide array of products and services to meet your needs. You are more than just an account number, and our goal is to exceed your expectations in every encounter you have with us. We are committed to helping you “play” the game of life to the best of your abilities, to cheering you on along the way and to being there when you need us. To win it isn’t really about what you do; it is how you play and who you know that counts.

Our doors are always open and we welcome the opportunity to spend time getting to know you, learning about your interests and passions, and exploring ways we can team up with you to make your dreams reality.

Steve E. Backlund

Winter 2011
January 4, 2011
Fall 2010
August 30, 2010
Spring 2010
April 14, 2010
Winter 2010
December 29, 2009
Fall 2009
August 12, 2009
Published by Better Banks
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