Freight Tip
Improving Your Bottom Line
www.shipfms.com
by Barb Smith
With freight rates continuing to rise and the fuel surcharge sky rocketing, businesses should look more closely at their business and how they can improve their bottom line. Fuel surcharge on LTL shipments are rapidly approaching 30% and truckload shipments are over 38%. Shipping costs are often an overlooked area that can have a huge impact on profit margins. Read On!
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Trade Show Tip
I WISH I'D THOUGHT OF THAT!
www.tradeshowtraining.com
by Julia O'Connor
Got your attention, eh? Andy Sernovitz has snappy, practical, handy marketing tips in a snappy weekly e-mail. While this article talks about street-theatre-marketing, some of the ideas may be of interest to trade show exhibitors. Just to get your brain moving. Read On!
[FULL STORY]
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Industry Trade Shows
Registration is open for the Spring Book Show! SBS Vendor space is already sold out (again!)! Check out the latest listings. Be sure to send the dates and places for future trade shows to valmay@bargainbooknews.com. Read On!
[FULL STORY]
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Swap & Shop
by Valerie May
Looking for new or used fixtures or bookcases? Need an affordable line of Classics for your store? Read On!
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Industry Interview
Addico Solutions
www.basilonline.com
Addico Solutions is a family owned company where many hats are juggled between family members. The company’s flagship product is Basil, an inventory control and point-of-sale solution for independent bookstores. Basil manages inventory, sales, customer information including store credit. READ ON!
[FULL STORY]
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GABBS DATES SET!
August 1-2
Cobb Galleria - Atlanta, Ga
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Minding The Store
Marketing in the 21st Century Economy
by Mark Zobrosky
Marketing budgets are "easy targets" when times get rough because ROI is often "indirect". You can argue the wisdom in that, but in most cases, a slimmer budget is what you'll need to work with. The difference between accepting loss of sales and turning the economy to your advantage may lie in knowing how to stretch your media dollar further. Read On!
[FULL STORY]
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In The News
by Tiffany Noel
Bargain Books Out-Sell Frontlines, Penguin U.K Market Surges, Producer Prices Soar, Thomas Nelson Units Sell, Amazon’s Bid Opposed, and more in this edition of In The News! Read On!
[FULL STORY]
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Award-winning Toastmistress to speak at the Spring Book Show
Patricia Fry, director of the Small Publishers, Artists and Writers Network of Ojai, CA, offers tips in Atlanta!
www.anvilpublishers.com
by Noel Griese
"Public speaking is a common activity for authors,” says Patricia Fry, executive director of the Small Publishers, Artists and Writers Network (SPAWN).
“We go out and speak to our peers, members of civic organizations, corporate employees, church groups, writers’ club members and others gathered at offices, rented halls, libraries, schools and even private homes. Our goal is to inform and/or entertain…oh yes, and sell books,” she says. Read On!
[Click Here]
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Introducing More SBS Vendors
www.springbookshow.com
By Cathie Eargle
The Spring Book Show, one of the bargain and overstock industry's premier shows, is just a little over two weeks away! We cordially invite you to attend. Read on to meet some of the vendors exhibiting at the show.
[Click Here]
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Published by
Copyright © 2008 L. B. May & Associates. All rights reserved.
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