Trade Show Tips
www.tradeshowtraining.com
by Julia O'Connor
When your childhood toothpaste brand presents you with "Tartar Protection," "Sensitivity Protection," "Cavity Protection" and 14 other versions, it's easy to conclude that more choice is better.
However, two studies by Columbia University psychologist Sheena Iyengar contradict this. When researchers invite gourmet food shoppers to try samples of exotic jams, only 3 percent of those who tried one of 24 varieties purchased a jar, while 30 percent of those who tried one of just 6 varieties purchased. Read On!
[FULL STORY]
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Freight Tip
Rising Transportation Costs
www.shipfms.com
by Barb Smith
With transportation costs continuing to rise, many are asking WHY? Consumers, no matter what industry they are in or what part of the country they are located, are all feeling the same effect. Unfortunately, there are no simple answers and are numerous complicating circumstances. Read On!
[FULL STORY]
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Industry Trade Shows
Registration is open for the Spring Book Show! SBS Vendor space is already sold out (again!)! Check out the latest listings. Be sure to send the dates and places for future trade shows to valmay@bargainbooknews.com. Read On!
[FULL STORY]
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Industry Interview
Looking at the Graphic Novel
"If stores are looking for something to replace the Harry Potter momentum - graphic novels are just what they need!"
The Graphic novel is one of the fastest growing genres in the book industry. Bargain Book News interviews John Shableski of Diamond Book Distributors to learn more about this genre that is popular with readers of all ages. Read On!
[FULL STORY]
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Minding The Store
Retailing In A Road Construction Zone
by Mark J. Zobrosky
Life is good. The store looks great; inventory is just right, and customers are spending money. As Mr. Rogers would say, “It’s a beautiful day in the neighborhood.” Then it starts - ROAD renovation. Read On!
[FULL STORY]
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In The News
by Tiffany Noel
Strictly™ Sorts Goes Live, First Nebraska Store for BAM, ABA, AAP See Book Sales Gain, PW for Sale, Bookstore Sales Up, Amazon.com Testing Retailer Ads, meanderings from Southern Review and more in this edition of In The News! Read on!
[FULL STORY]
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Spring Book Show
Meet The Vendors
www.springbookshow.com
by Cathie Eargle
In the next few issues leading up to March 28-30, Bargain Book News will highlight some of the vendors that will be displaying at the Spring Book Show. Read On!
[FULL STORY]
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Register for Author-Publisher Seminars
www.anvilpub.com/Southern_Review.htm
Interested in writing or publishing a book? Register for these seminars that will be held in conjunction with the Spring Book Show. The comprehensive seminar theme is "Writing, Editing, Publishing and Marketing Your Book." It will be held Fri.-Sat. March 28-29. To learn more and to sign up visit: www.anvilpub.com/Southern_Review.htm
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Swap & Shop
by Valerie May
Looking for new or used fixtures or bookcases? Need an affordable line of Classics for your store? Read On!
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Published by
Copyright © 2008 L. B. May & Associates. All rights reserved.
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